Soft Power: The Means To Success In World Politics
History, Politics and government
Synthetic audio, Automated braille
Summary
From the pre-eminent scholar of foreign policy, a guide to soft power: the ability of governments to attract and persuade, rather than coerce by force Joseph S. Nye, Jr. coined the term &“soft power&” to describe a nation&’s ability to… attract and persuade. Whereas hard power—the ability to coerce— grows out of a country&’s military or economic might, soft power arises from the attractiveness of its culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence. But Nye argues that soft power – diplomacy, economic assistance, trustworthy information -- is essential as well in securing America&’s national interests. One of the most influential books on foreign policy every written, Soft Power offers vital guidance in an age of geopolitical turmoil.