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Aims to shed new light on the past to help you make more sense of the world today. Fascinating stories…
from contributors are the leading experts in their fields, so whether they're exploring Ancient Egypt, Tudor England or the Second World War, you'll be reading the latest, most thought-provoking historical research.Fire in the Hole!: The Untold Story of My Traumatic Life and Explosive Success
By Bob Parsons. 2024
In Fire in the Hole!, Bob Parsons, founder of GoDaddy, shares his story of extraordinary success as a self-made serial…
entrepreneur.Born in the tough town of East Baltimore to parents who were inveterate gamblers, billionaire philanthropist Bob Parsons' early years were marked by hardship and financial struggle. While he vowed his own children would never lack for anything, never did he imagine the wealth he would one day amass as the founder of Parsons Technology, GoDaddy, PXG Golf, and YAM Worldwide. In his literary debut, Fire in the Hole!, this extraordinary entrepreneur recounts the exploits of his youth, his hellish days at the mercy of Catholic school nuns, his harrowing tour of combat duty in Vietnam as a US Marine, his pioneering contributions to the software and internet industries, and his latest ventures in power sports, golf, real estate, and marketing. Along the way, we witness his remarkable resilience as he copes with his mother&’s mental illness and his father&’s struggles, battles PTSD resulting from both his childhood and war traumas, and mounts a quest to find new and effective treatments for himself and others who suffer from this affliction. He strongly supports veterans organizations, and believing in the concept of paying it forward, has awarded grants to more than ninety-six charities and organizations worldwide through the Bob & Renee Parsons Foundation. Perhaps the only thing that has come easy to Parsons is his gift for storytelling. His reflections are at turns heartbreaking, heartwarming, hilarious, and inspiring. If ever there were a story about a self-made man whose wealth can be measured as much by the contents of his heart as by the contents of his bank account, this is it. More than anything, Fire in the Hole! is a "can't put down," damn good read!Hypochondria: What's Behind the Hidden Costs of Healthcare in America
By Hal Rosenbluth, Marnie Hall. 2024
A hypochondriac CEO shares his journey through the broken American healthcare system, analyzing its costliness and proposing a solution.New York…
Times–bestselling author Hal Rosenbluth is the maverick executive behind Take Care Health Systems, the former president of Walgreens Health and Wellness and the now chairman and CEO of New Ocean Health Solutions. He is also a hypochondriac who amassed 227 medical claims in just two years. In Hypochondria: What&’s Behind the Hidden Costs of Healthcare in America, Rosenbluth and co-author Marnie Hall venture through Rosenbluth&’s 227 claims. They take a brutally honest, but humorous journey from the evolution of Rosenbluth&’s global management firm to his onset of Type 2 Diabetes, a tale woven with sleeping meds, nocturnal PB&J sandwiches, and anti-anxiety drugs; to founding a company with the youngest Johnson & Johnson president and his most recent entry to digital healthcare.Hypochondria is not just a memoir. Along the way, the authors address the broader impact that each stakeholder—health plans, providers, health systems, and big pharma—have on the nation&’s overstressed healthcare system. The book also offers a well-rounded guide to the traditional and not-so-typical solutions that can help people manage illness anxiety. Entertaining and enlightening, Hypochondria opens a new dialogue about how the U.S. can get better at managing health and arresting costs of care, which includes promoting greater discussion amongst patients, families, providers, employers, and healthcare executives. This book should serve as a beacon for change, unraveling the commercialization of healthcare, dissecting Big Pharma&’s role in America&’s pill-popping culture, and proposing alternative, disruptive solutions.Mad Women: The Other Side of Life on Madison Avenue in the '60s and Beyond
By Jane Maas. 2012
"Breezy and salty." -The New York Times"Hilarious! Honest, intimate, this book tells it as it was." -Mary Wells Lawrence, author…
of A Big Life (In Advertising) and founding president of Wells Rich Greene "Breezy and engaging [though] ...The chief value of Mad Women is the witness it bears for younger women about the snobbery and sexism their mothers and grandmothers endured as the price of entry into mid-century American professional life." -The Boston Globe"A real-life Peggy Olson, right out of Mad Men." -Shelly Lazarus, Chairman, Ogilvy & MatherWhat was it like to be an advertising woman on Madison Avenue in the 60s and 70s - that Mad Men era of casual sex and professional serfdom? A real-life Peggy Olson reveals it all in this immensely entertaining and bittersweet memoir.Mad Women is a tell-all account of life in the New York advertising world by Jane Maas, a copywriter who succeeded in the primarily male jungle depicted in the hit show Mad Men. Fans of the show are dying to know how accurate it is: was there really that much sex at the office? Were there really three-martini lunches? Were women really second-class citizens? Jane Maas says the answer to all three questions is unequivocally "yes." Her book, based on her own experiences and countless interviews with her peers, gives the full stories, from the junior account man whose wife almost left him when she found the copy of Screw magazine he'd used to find "a date" for a client, to the Ogilvy & Mather's annual Boat Ride, a sex-and-booze filled orgy, from which it was said no virgin ever returned intact. Wickedly funny and full of juicy inside information, Mad Women also tackles some of the tougher issues of the era, such as unequal pay, rampant, jaw-dropping sexism, and the difficult choice many women faced between motherhood and their careers.Stories, poems, and nonfiction articles are carefully selected to encourage students to read on their own, drawn along by bright…
illustrations and detailed drawings by famous children's artists. Also offers fun ways for young readers to practice critical thinking skills with riddles, puzzles, and other games. Grades 2-4.For inquisitive young children. A journey of discovery about the world around them, one exciting topic at a time, sparking…
a lifelong love of reading and learning about nature, the sciences, and the arts. Grades P-2.Acclaimed for its high-quality fiction, nonfiction, poetry, and brilliant illustrations, CRICKET delivers intelligent, imaginative content that encourages readers to develop…
their own, unique creativity. Frequent contests encourage young writers to try their hand at various genres. Grades 4-7.Offers a mix of enchanting stories at appropriate reading levels, with colorful illustrations that draw children into the text. Ear-pleasing…
poems, lively songs, and a 4-page craft insert round out this delightful reading experience. Grades P-2.Kids who can't help wondering whether video games really kill their brain cells, or what a gentleman ladybug is called,…
will find the answers here, in articles written by award-winning authors and accompanied by high-quality illustration and photography. For any kid interested in science, history, and the arts. Grades 5-8.Wonder Boy: Tony Hsieh, Zappos, and the Myth of Happiness in Silicon Valley
By Angel Au-Yeung, David Jeans. 2023
A Financial Times best business book of 2023In 1998, at the age of 24, Tony Hsieh sold his first company…
to Microsoft for $265 million.In 2009, at the age of 35, he sold his e-commerce company, Zappos, to Amazon for $1.2 billion.In 2020, at the age of 46, he died.Tony Hsieh revolutionized both the tech world and corporate culture. He was a business visionary. He was also a man in search of happiness. So why did it all go so wrong?Tony Hsieh’s first successful venture was in middle school, selling personalized buttons. At Harvard, he made a profit compiling and selling study guides. From there, he went on to build the billion-dollar online shoe empire of Zappos.The secret to his success? Making his employees happy.At its peak, Zappos’s employee-friendly culture was so famous across the tech industry that it inspired copycats and earned a cult following. Then Hsieh moved the Zappos headquarters to Las Vegas, where he personally funded a nine-figure campaign to revitalize the city’s historic downtown area. But as Hsieh fell deeper into his struggles with mental health and drug addiction, the people making up his inner circle began changing from friends to enablers.Drawing on hundreds of interviews with a wide range of people whose lives Hsieh touched, journalists Angel Au-Yeung and David Jeans craft a rich portrait of a man who was plagued by his eternal search for happiness and ultimately succumbed to his own demons.The Virgin Banker
By Jayne-Anne Gadhia. 2017
Jayne-Anne Gadhia, the straight-talking CEO of Virgin Money, looks back at the events that have influenced, shaped and inspired her…
to become one of the most powerful women in banking.With anecdotes from her life before becoming a banker, including beating the bullies and experiencing racism as part of a mixed race marriage, through to building a business from scratch, working at RBS under Fred Goodwin just before the financial crash, and steering Virgin Money to become a listed business, breaking boundaries along the way, professionally and personally.Jayne-Anne shines a light on issues surrounding the role of women in banking and the alpha-male dinosaurs that dominate the industry. She draws on the relationships and deals that have shaped her career so far, including her personal experience with mental health issues, which has helped her attitude and approach to both her business and personal life. This is not a conventional biography, nor a ‘how to do it’ business book. It is a candid, fresh and fascinating insight into being a woman in business, the financial crisis and the way in which business can be conducted as a force for good.The Trust Manifesto: What you Need to do to Create a Better Internet
By Damian Bradfield. 2019
From the moment we wake up and unlock our phones, we're producing data. We offer up our unique fingerprint to…
the online world, scan our route to work, listen to a guided meditation or favourite playlist, slide money around, share documents and update our social media accounts. We reach for our phones up to 200 times a day, not knowing which companies are storing, using, selling and manipulating our data. But do we care? We're busy. We've got lives. We're pressed for time! There aren't enough hours in the day to read the terms and conditions. Or, maybe we're happy to trade our personal data for convenient services and to make our lives easier?Big data is the phenomenon of our age, but should we trust it without question? This is the trust dilemma.In 2009, Damian Bradfield founded WeTransfer, the largest file-sharing platform in the world with 50 million global users shipping more than one billion files of data a month. His unique experience of the big data economy has led him to question if there is another way to build the internet, one that is fairer and safer for everyone and, in The Trust Manifesto, he lays out this vision.“This book grills up an enjoyable read for both avid foodies and novice diners alike! Perman’s sneak peek into the…
fascinating history of In-N-Out is as good as the delicious burgers themselves.”—Mario Batali, celebrity chef and author of Molto ItalianoA behind-the-counter look at the fast-food chain that breaks all the rules, Stacy Perman’s In-N-Out Burger is the New York Times bestselling inside story of the family behind the California-based hamburger chain with a cult following large enough to rival the Grateful Dead’s. A juicy unauthorized history of a small business-turned-big business titan, In-N-Out Burger was named one of Fast Company magazine’s Best Business Books of 2009, and Fortune Small Business insists that it “should be required reading for family business owners, alongside Rich Cohen’s Sweet and Low and Thomas Mann’s Buddenbrooks.”National Geographic Little Kids magazine - perfect for children ages 3 to 6. Irresistible photos and simple text to enhance…
early reading experiences, along with games, puzzles, and activities, that turn playtime into learning time.Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley
By Antonio Garcia Martinez. 2016
The instant New York Times bestseller, now available in paperback and featuring a new afterword from the author—the insider's guide to the…
Facebook/Cambridge Analytica scandal, the inner workings of the tech world, and who really runs Silicon Valley“Incisive.... The most fun business book I have read this year.... Clearly there will be people who hate this book — which is probably one of the things that makes it such a great read.”— Andrew Ross Sorkin, New York TimesImagine a chimpanzee rampaging through a datacenter powering everything from Google to Facebook. Infrastructure engineers use a software version of this “chaos monkey” to test online services’ robustness—their ability to survive random failure and correct mistakes before they actually occur. Tech entrepreneurs are society’s chaos monkeys. One of Silicon Valley’s most audacious chaos monkeys is Antonio García Martínez.After stints on Wall Street and as CEO of his own startup, García Martínez joined Facebook’s nascent advertising team. Forced out in the wake of an internal product war over the future of the company’s monetization strategy, García Martínez eventually landed at rival Twitter. In Chaos Monkeys, this gleeful contrarian unravels the chaotic evolution of social media and online marketing and reveals how it is invading our lives and shaping our future.The Intel Trinity: How Robert Noyce, Gordon Moore, and Andy Grove Built the World's Most Important Company
By Michael S. Malone. 2014
Based on unprecedented access to the corporation’s archives, The Intel Trinity is the first full history of Intel Corporation—the essential…
company of the digital age— told through the lives of the three most important figures in the company’s history: Robert Noyce, Gordon Moore, and Andy Grove.Often hailed the “most important company in the world,” Intel remains, more than four decades after its inception, a defining company of the global digital economy. The legendary inventors of the microprocessor-the single most important product in the modern world-Intel today builds the tiny “engines” that power almost every intelligent electronic device on the planet.But the true story of Intel is the human story of the trio of geniuses behind it. Michael S. Malone reveals how each brought different things to Intel, and at different times. Noyce, the most respected high tech figure of his generation, brought credibility (and money) to the company’s founding; Moore made Intel the world’s technological leader; and Grove, has relentlessly driven the company to ever-higher levels of success and competitiveness. Without any one of these figures, Intel would never have achieved its historic success; with them, Intel made possible the personal computer, Internet, telecommunications, and the personal electronics revolutions.The Intel Trinity is not just the story of Intel’s legendary past; it also offers an analysis of the formidable challenges that lie ahead as the company struggles to maintain its dominance, its culture, and its legacy.With eight pages of black-and-white photos.So Much To Tell
By Valerie Grove. 2010
Kaye Webb, a journalist with no publishing experience, burst into the world of children's books in 1961 and changed the…
face of children's publishing forever. Her child-like enthusiasm and shrewd business mind led her to become Puffin's most successful editor and the genius behind the Puffin Club, which opened up the exciting world of authors and books to children across Britain. But whilst Kaye's professional life had worked out beautifully, her private life had been the reverse. Kaye had two husbands before her marriage to the artist Ronald Searle, and the torment of his sudden and shocking departure never left her.Yet to the outside world Kaye Webb remained passionate and unstoppable. This is the unknown story of the woman who brought the joy of books to children everywhere whilst battling the emotional pain that plagued her private life.Screw It, Let's Do It: Lessons in Life and Business
By Richard Branson. 2010
Richard Branson is an iconic businessman. In Screw It, Let's Do It, he shares the secrets of his success and…
the invaluable lessons he has learned over the course of his remarkable career. As the world struggles with the twin problems of global recession and climate change, Richard explains why it is up to big companies like Virgin to lead the way in finding a more holistic and environmentally friendly approach to business. He also looks to the future and shares his plans for taking his business and his ideas to the next level.Richard reveals the new and exciting areas into which Virgin is currently moving, including biofuels and space travel, and brings together all the important lessons, good advice and inspirational adages that have helped him along the road to success. This is a fantastic motivational business book that will help every reader achieve their own dreams.For automobile enthusiasts interested in domestic and imported autos. Each issue contains road tests and features on performance, sports, international…
coverage of road race, stock and championship car events, technical reports, personalities and products. Road tests are conducted with electronic equipment by engineers and journalists and the results are an important part of the magazine's review section.