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Fire in the Hole!: The Untold Story of My Traumatic Life and Explosive Success
By Bob Parsons. 2024
In Fire in the Hole!, Bob Parsons, founder of GoDaddy, shares his story of extraordinary success as a self-made serial…
entrepreneur.Born in the tough town of East Baltimore to parents who were inveterate gamblers, billionaire philanthropist Bob Parsons' early years were marked by hardship and financial struggle. While he vowed his own children would never lack for anything, never did he imagine the wealth he would one day amass as the founder of Parsons Technology, GoDaddy, PXG Golf, and YAM Worldwide. In his literary debut, Fire in the Hole!, this extraordinary entrepreneur recounts the exploits of his youth, his hellish days at the mercy of Catholic school nuns, his harrowing tour of combat duty in Vietnam as a US Marine, his pioneering contributions to the software and internet industries, and his latest ventures in power sports, golf, real estate, and marketing. Along the way, we witness his remarkable resilience as he copes with his mother&’s mental illness and his father&’s struggles, battles PTSD resulting from both his childhood and war traumas, and mounts a quest to find new and effective treatments for himself and others who suffer from this affliction. He strongly supports veterans organizations, and believing in the concept of paying it forward, has awarded grants to more than ninety-six charities and organizations worldwide through the Bob & Renee Parsons Foundation. Perhaps the only thing that has come easy to Parsons is his gift for storytelling. His reflections are at turns heartbreaking, heartwarming, hilarious, and inspiring. If ever there were a story about a self-made man whose wealth can be measured as much by the contents of his heart as by the contents of his bank account, this is it. More than anything, Fire in the Hole! is a "can't put down," damn good read!The Birds That Audubon Missed: Discovery and Desire in the American Wilderness
By Kenn Kaufman. 2024
Renowned naturalist Kenn Kaufman examines the scientific discoveries of John James Audubon and his artistic and ornithologist peers to show…
how what they saw (and what they missed) reflects how we perceive and understand the natural world.Raging ambition. Towering egos. Competition under a veneer of courtesy. Heroic effort combined with plagiarism, theft, exaggeration, and fraud. This was the state of bird study in eastern North America during the early 1800s, as a handful of intrepid men raced to find the last few birds that were still unknown to science. The most famous name in the bird world was John James Audubon, who painted spectacular portraits of birds. But although his images were beautiful, creating great art was not his main goal. Instead, he aimed to illustrate (and write about) as many different species as possible, obsessed with trying to outdo his rival, Alexander Wilson. George Ord, a fan and protégé of Wilson, held a bitter grudge against Audubon for years, claiming he had faked much of his information and his scientific claims. A few of Audubon&’s birds were pure fiction, and some of his writing was invented or plagiarized. Other naturalists of the era, including Charles Bonaparte (nephew of Napoleon), John Townsend, and Thomas Nuttall, also became entangled in the scientific derby, as they stumbled toward an understanding of the natural world—an endeavor that continues to this day. Despite this intense competition, a few species—including some surprisingly common songbirds, hawks, sandpipers, and more—managed to evade discovery for years. Here, renowned bird expert and artist Kenn Kaufman explores this period in history from a new angle, by considering the birds these people discovered and, especially, the ones they missed. Kaufman has created portraits of the birds that Audubon never saw, attempting to paint them in that artist&’s own stunning style, as a way of examining the history of natural sciences and nature art. He shows how our understanding of birds continues to gain clarity, even as some mysteries persist from Audubon&’s time until ours.Hypochondria: What's Behind the Hidden Costs of Healthcare in America
By Hal Rosenbluth, Marnie Hall. 2024
A hypochondriac CEO shares his journey through the broken American healthcare system, analyzing its costliness and proposing a solution.New York…
Times–bestselling author Hal Rosenbluth is the maverick executive behind Take Care Health Systems, the former president of Walgreens Health and Wellness and the now chairman and CEO of New Ocean Health Solutions. He is also a hypochondriac who amassed 227 medical claims in just two years. In Hypochondria: What&’s Behind the Hidden Costs of Healthcare in America, Rosenbluth and co-author Marnie Hall venture through Rosenbluth&’s 227 claims. They take a brutally honest, but humorous journey from the evolution of Rosenbluth&’s global management firm to his onset of Type 2 Diabetes, a tale woven with sleeping meds, nocturnal PB&J sandwiches, and anti-anxiety drugs; to founding a company with the youngest Johnson & Johnson president and his most recent entry to digital healthcare.Hypochondria is not just a memoir. Along the way, the authors address the broader impact that each stakeholder—health plans, providers, health systems, and big pharma—have on the nation&’s overstressed healthcare system. The book also offers a well-rounded guide to the traditional and not-so-typical solutions that can help people manage illness anxiety. Entertaining and enlightening, Hypochondria opens a new dialogue about how the U.S. can get better at managing health and arresting costs of care, which includes promoting greater discussion amongst patients, families, providers, employers, and healthcare executives. This book should serve as a beacon for change, unraveling the commercialization of healthcare, dissecting Big Pharma&’s role in America&’s pill-popping culture, and proposing alternative, disruptive solutions.Robert Roper's Fatal Mountaineer is a gripping look at Willi Unsoeld and the epic climbs that defined him--a classic narrative…
blending action with ethics, fame with tragedy, a man's ambition with a father's anguish.In 1963, Willi Unsoeld became an international hero for his conquest of the West Ridge of Everest. A charismatic professor of philosophy, Unsoeld was one of the greatest climbers of the twentieth century, a man whose raw physical power and casual fearlessness inspired a generation of adventurers. In 1976, during an expedition to Nanda Devi, the tallest peak in India, Unsoeld's philosophy of spiritual growth through mortal risk was tragically tested. The outcome of that expedition continues to fuel one of the most fascinating debates in mountaineering history.Cradle of Gold: The Story of Hiram Bingham, a Real-Life Indiana Jones, and the Search for Machu Picchu
By Christopher Heaney. 2011
In 1911, a young Peruvian boy led an American explorer and Yale historian named Hiram Bingham into the ancient Incan…
citadel of Machu Picchu. Hidden amidst the breathtaking heights of the Andes, this settlement of temples, tombs and palaces was the Incas' greatest achievement. Tall, handsome, and sure of his destiny, Bingham believed that Machu Picchu was the Incas' final refuge, where they fled the Spanish Conquistadors. Bingham made Machu Picchu famous, and his dispatches from the jungle cast him as the swashbuckling hero romanticized today as a true Indiana Jones-like character. But his excavation of the site raised old specters of conquest and plunder, and met with an indigenous nationalism that changed the course of Peruvian history. Though Bingham successfully realized his dream of bringing Machu Picchu's treasure of skulls, bones and artifacts back to the United States, conflict between Yale and Peru persists through the present day over a simple question: Who owns Inca history?In this grand, sweeping narrative, Christopher Heaney takes the reader into the heart of Peru's past to relive the dramatic story of the final years of the Incan empire, the exhilarating recovery of their final cities and the thought-provoking fight over their future. Drawing on original research in untapped archives, Heaney vividly portrays both a stunning landscape and the complex history of a fascinating region that continues to inspire awe and controversy today.Mad Women: The Other Side of Life on Madison Avenue in the '60s and Beyond
By Jane Maas. 2012
"Breezy and salty." -The New York Times"Hilarious! Honest, intimate, this book tells it as it was." -Mary Wells Lawrence, author…
of A Big Life (In Advertising) and founding president of Wells Rich Greene "Breezy and engaging [though] ...The chief value of Mad Women is the witness it bears for younger women about the snobbery and sexism their mothers and grandmothers endured as the price of entry into mid-century American professional life." -The Boston Globe"A real-life Peggy Olson, right out of Mad Men." -Shelly Lazarus, Chairman, Ogilvy & MatherWhat was it like to be an advertising woman on Madison Avenue in the 60s and 70s - that Mad Men era of casual sex and professional serfdom? A real-life Peggy Olson reveals it all in this immensely entertaining and bittersweet memoir.Mad Women is a tell-all account of life in the New York advertising world by Jane Maas, a copywriter who succeeded in the primarily male jungle depicted in the hit show Mad Men. Fans of the show are dying to know how accurate it is: was there really that much sex at the office? Were there really three-martini lunches? Were women really second-class citizens? Jane Maas says the answer to all three questions is unequivocally "yes." Her book, based on her own experiences and countless interviews with her peers, gives the full stories, from the junior account man whose wife almost left him when she found the copy of Screw magazine he'd used to find "a date" for a client, to the Ogilvy & Mather's annual Boat Ride, a sex-and-booze filled orgy, from which it was said no virgin ever returned intact. Wickedly funny and full of juicy inside information, Mad Women also tackles some of the tougher issues of the era, such as unequal pay, rampant, jaw-dropping sexism, and the difficult choice many women faced between motherhood and their careers.Conquering the Impossible: My 12,000-Mile Journey Around the Arctic Circle
By Mike Horn. 2005
In August 2002, Mike Horn set out on a mission that bordered on the impossible: to travel 12,000 miles around…
the globe at the Arctic Circle - alone, against all prevailing winds and currents, and without motorized transportation.Conquering the Impossible is the gripping account of Horn's grueling 27-month expedition by sail and by foot through extreme Arctic conditions that nearly cost him his life on numerous occasions. Enduring temperatures that ranged to as low as -95 degrees Fahrenheit, Horn battled hazards including shifting and unstable ice that gave way and plunged him into frigid waters, encounters with polar bears so close that he felt their breath on his face, severe frostbite in his fingers, and a fire that destroyed all of his equipment and nearly burned him alive.Complementing the sheer adrenaline of Horn's narrative are the isolated but touching human encounters the adventurer has with the hardy individuals who inhabit one of the remotest corners of the earth. From an Inuit who teaches him how to build an igloo to an elderly Russian left behind when the Soviets evacuated his remote Arctic town, Horn finds camaraderie, kindness, and assistance to help him survive the most unforgiving conditions.This awe-inspiring account is a page-turner and an Arctic survival tale in one. Most of all, it's a testament to one man's unrelenting desire to push the boundaries of human endurance.Around the World in 50 Years: My Adventure to Every Country on Earth
By Albert Podell. 2015
This is the inspiring story of an ordinary guy who achieved two great goals that others had told him were…
impossible. First, he set a record for the longest automobile journey ever made around the world, during the course of which he blasted his way out of minefields, survived a breakdown atop the Peak of Death, came within seconds of being lynched in Pakistan, and lost three of the five men who started with him, two to disease, one to the Vietcong.After that-although it took him forty-seven more years-Albert Podell set another record by going to every country on Earth. He achieved this by surviving riots, revolutions, civil wars, trigger-happy child soldiers, voodoo priests, robbers, pickpockets, corrupt cops, and Cape buffalo. He went around, under, or through every kind of earthquake, cyclone, tsunami, volcanic eruption, snowstorm, and sandstorm that nature threw at him. He ate everything from old camel meat and rats to dung beetles and the brain of a live monkey. And he overcame attacks by crocodiles, hippos, anacondas, giant leeches, flying crabs-and several beautiful girlfriends who insisted that he stop this nonsense and marry them.Albert Podell's Around the World in 50 Years is a remarkable and meaningful tale of quiet courage, dogged persistence, undying determination, and an uncanny ability to extricate himself from one perilous situation after another-and return with some of the most memorable, frightening, and hilarious adventure stories you have ever read.Finding North: How Navigation Makes Us Human
By George Michelsen Foy. 2016
Navigation is the key human skill. It's something we do everywhere, whether feeling our way through a bedroom in the…
dark, or charting a ship's course. But how does navigation affect our brains, our memory, ourselves? Blending scientific research and memoir, and written in beautiful prose, Finding North starts with a quest by the author to understand this most basic of human skills---and why it's in mortal peril.In 1844, Foy's great-great grandfather, captain of a Norwegian cargo ship, perished at sea after getting lost in a snowstorm. Foy decides to unravel the mystery surrounding Halvor Michelsen's death---and the roots of his own obsession with navigation---by re-creating his ancestor's trip using only period instruments. Beforehand, he meets a colorful cast of characters to learn whether men really have better directional skills than women, how cells, eels, and spaceships navigate; and how tragedy results from GPS glitches. He interviews a cabby who has memorized every street in London, sails on a Haitian cargo sloop, and visits the site of a secret navigational cult in Greece.At the heart of Foy's story is this fact: navigation and the brain's memory centers are inextricably linked. As Foy unravels the secret behind Halvor's death, he also discovers why forsaking our navigation skills in favor of GPS may lead not only to Alzheimers and other diseases of memory, but to losing a key part of what makes us human.The Minotaur at Calle Lanza
By Zito Madu. 2024
In the fall of 2020, as the pandemic raged around the globe, Zito Madu traveled to Venice for a writing…
fellowship. There, he found a deserted, silent, but still beautiful city, “one of those extraordinarily strange places in the world.” As he details his walks through a haunted landscape, we learn about his family’s immigration from Nigeria to Detroit, his troubled relationship with his father, his meditations on race and otherness, the small joys of daily life and solitude, and his own rage and regret. With nods to Calvino and Borges, and reminiscent of Teju Cole, The Minotaur at Calle Lanza is an unforgettable travel memoir about the mysterious transformations that may lurk inside us all.In the Watershed: A Journey Down the Maumee River
By Ryan Schnurr. 2017
For several years, Ryan Schnurr watched media coverage of Lake Erie algae blooms with a growing sense of unease. An…
Indiana native, he wanted to learn more about role of the Maumee River in the lake's environmental woes: the Maumee is Lake Erie's largest tributary and the center of the largest watershed in the region, spanning more than 6,600 square miles of land. So in the summer of 2016, Schnurr walked and canoed the length of the river from its headwaters in Fort Wayne, Indiana to its mouth in Toledo, Ohio. In The Watershed: A Journey Down the Maumee River is the story of that voyage. As he walks the banks, Schnurr tells us the history of the river, from its formation by glaciers, function in Native American and American history, uses by industry, and role in current economic and environmental issues. Part cultural history, part nature writing, and part narrative, In the Watershed is a lyrical work of non-fiction in the vein of John McPhee and Ian Frazier with a timely and important warning at the core. "What is happening in Lake Erie," Schnurr tells us, "is a disaster by nearly any measure―ecologically, economically, socially, culturally."Heidi Across America: One Woman's Journey on a Bicycle Through the Heartland
By Heidi Beierle. 2024
A memoir of homecoming – Heidi Across America is a gritty story of how opening our hearts to others enables…
us to open our hearts to ourselves and love what we find there.In the summer of 2010, Heidi Beierle had just finished her first year of graduate studies in community and regional planning and decided to pedal her bicycle solo from her home on the west coast across rural America to the Preserving the Historic Road conference in Washington, D.C. What started as a research trip turned into an intimately physical and psychological encounter with self and nationhood. Heidi was 35 at the time and didn&’t love much about herself except her ability to endure grueling physical undertakings. She viewed her journey as an opportunity to fix her failures and insufficiencies. There were also some research questions she wanted to explore: Why do people live in small towns and what do they like about it? Did a bicyclist like herself bring economic benefit to the small towns she visited? What could communities do to support or invite cyclists to stay in their towns? What could cyclists do to support the communities? Along the way, she was surprised by the kindness of strangers and the emotional pinch of traveling through Wyoming where she grew up. Her journey led her through the Plains and into the Ozarks where the heat climbed to agonizing temperatures and every pedal stroke in the heat felt one closer to death. By the time she completed the trip, Heidi discovered a newfound compassion for herself and a growing love for her country. Strangers opened their hearts to her and in turn, she opened her heart to herself. And her questions began to change and mirror things many Americans are asking themselves today: How can I be okay in my own skin? What does it mean to be enough? How do I satisfy my desire to travel without harming the planet? What does it mean to love America? For many young people, it is a rite of passage to light out on an adventure to see the world and expose themselves to new experiences, but we don&’t often talk about how Americans seeing America can open us to the diversity, awe, and wonder available right here in our nation. Heidi Across America offers a journey to self-love, empathy, consideration for others, and respect for the spirit of place as pathways to find connection and home.In this personal journey, ultra-light backpacker and sought-after speaker Glen Van Peski shares the life lessons he has learned through…
years of lightening his pack and helping others.Adventures provide the richness and texture to a life well lived. So remain open. Keep saying yes to life's opportunities. Glen Van Peski helped revolutionize backpacking by creating ultralight equipment, which allows people to take less so they can do more in the wilderness. During decades of championing ultralight backpacking, Glen became aware that &“take less, do more&” is more than just a hiking slogan. As he reduced his pack weight, he realized that the lessons learned applied to all areas of life. Now he wants to share the lessons he learned to help others live full and vibrant lives—lives characterized by purpose, meaning, and joy. In this book, you will discover transformative life lessons, which may go against the grain of popular thought but have been proven to change lives for the better. You'll learn that: Often the best strategy for achieving goals comes from subtracting rather than adding. When your first instinct is generosity, the long-term dividends will be greater than if you strive to gain your own advantage. Revising the stories you tell yourself about situations will reframe your life and increase gratitude. By investing creatively in relationships, you will generate more joy in your life. Making friends with failure will cause you to grow and improve. take less. do more. It's a revolutionary idea that will transform your life and free your soul to find your purpose—and maybe a little bit of adventure too.Wonder Boy: Tony Hsieh, Zappos, and the Myth of Happiness in Silicon Valley
By Angel Au-Yeung, David Jeans. 2023
A Financial Times best business book of 2023In 1998, at the age of 24, Tony Hsieh sold his first company…
to Microsoft for $265 million.In 2009, at the age of 35, he sold his e-commerce company, Zappos, to Amazon for $1.2 billion.In 2020, at the age of 46, he died.Tony Hsieh revolutionized both the tech world and corporate culture. He was a business visionary. He was also a man in search of happiness. So why did it all go so wrong?Tony Hsieh’s first successful venture was in middle school, selling personalized buttons. At Harvard, he made a profit compiling and selling study guides. From there, he went on to build the billion-dollar online shoe empire of Zappos.The secret to his success? Making his employees happy.At its peak, Zappos’s employee-friendly culture was so famous across the tech industry that it inspired copycats and earned a cult following. Then Hsieh moved the Zappos headquarters to Las Vegas, where he personally funded a nine-figure campaign to revitalize the city’s historic downtown area. But as Hsieh fell deeper into his struggles with mental health and drug addiction, the people making up his inner circle began changing from friends to enablers.Drawing on hundreds of interviews with a wide range of people whose lives Hsieh touched, journalists Angel Au-Yeung and David Jeans craft a rich portrait of a man who was plagued by his eternal search for happiness and ultimately succumbed to his own demons.Welcome to the Goddamn Ice Cube: Chasing Fear and Finding Home in the Great White North
By Blair Braverman. 2016
A rich and revelatory memoir of a young woman reclaiming her courage in the stark landscapes of the north.By the…
time Blair Braverman was eighteen, she had left her home in California, moved to arctic Norway to learn to drive sled dogs, and found work as a tour guide on a glacier in Alaska. Determined to carve out a life as a “tough girl”—a young woman who confronts danger without apology—she slowly developed the strength and resilience the landscape demanded of her. By turns funny and sobering, bold and tender, Welcome to the Goddamn Ice Cube brilliantly recounts Braverman’s adventures in Norway and Alaska. Settling into her new surroundings, Braverman was often terrified that she would lose control of her dog team and crash her sled, or be attacked by a polar bear, or get lost on the tundra. Above all, she worried that, unlike the other, gutsier people alongside her, she wasn’t cut out for life on the frontier. But no matter how out of place she felt, one thing was clear: she was hooked on the North. On the brink of adulthood, Braverman was determined to prove that her fears did not define her—and so she resolved to embrace the wilderness and make it her own. Assured, honest, and lyrical, Welcome to the Goddamn Ice Cube paints a powerful portrait of self-reliance in the face of extraordinary circumstance. Braverman endures physical exhaustion, survives being buried alive in an ice cave, and drives her dogs through a whiteout blizzard to escape crooked police. Through it all, she grapples with love and violence—navigating a grievous relationship with a fellow musher, and adapting to the expectations of her Norwegian neighbors—as she negotiates the complex demands of being a young woman in a man’s land.Weaving fast-paced adventure writing and ethnographic journalism with elegantly wrought reflections on identity, Welcome to the Goddamn Ice Cube captures the triumphs and the perils of Braverman’s journey to self-discovery and independence in a landscape that is as beautiful as it is unforgiving.The Wilderness Family
By Kobie Kruger. 2001
When Kobie Krüger, her game-ranger husband and their three young daughters moved to one of the most isolated corners of…
the world - a remote ranger station in the Mahlangeni region of South Africa's vast Kruger National Park - she might have worried that she would become engulfed with loneliness and boredom. Yet, for Kobie and her family, the seventeen years spent in this spectacularly beautiful park proved to be the most magical - and occasionally the most hair-raising - of their lives.Kobie recounts their enchanting adventures and extraordinary experiences in this vast reserve - a place where, bathed in golden sunlight, hippos basked in the glittering waters of the Letaba River, storks and herons perched along the shoreline, and fruit bats hung in the sausage trees.But as the Krugers settled in, they discovered that not all was peace and harmony. They soon became accustomed to living with the unexpected: the sneaky hyenas who stole blankets and cooking pots, the sinister-looking pythons that slithered into the house, and the usually placid elephants who grew foul-tempered in the violent heat of the summer. And one terrible day, a lion attacked Kobus in the bush and nearly killed him.Yet nothing prepared the Krugers for their greatest adventure of all, the raising of an orphaned prince, a lion cub who, when they found him, was only a few days old and on the verge of death. Reared on a cocktail of love and bottles of fat-enriched milk, Leo soon became an affectionate, rambunctious and adored member of the fmaily. It is the rearing of this young king, and the hilarious endeavours to teach him to become a 'real' lion who could survive with his own kind in the wild, that lie at the heart of this endearing memoir. It is a memoir of a magical place and time that can never be recaptured.The Virgin Banker
By Jayne-Anne Gadhia. 2017
Jayne-Anne Gadhia, the straight-talking CEO of Virgin Money, looks back at the events that have influenced, shaped and inspired her…
to become one of the most powerful women in banking.With anecdotes from her life before becoming a banker, including beating the bullies and experiencing racism as part of a mixed race marriage, through to building a business from scratch, working at RBS under Fred Goodwin just before the financial crash, and steering Virgin Money to become a listed business, breaking boundaries along the way, professionally and personally.Jayne-Anne shines a light on issues surrounding the role of women in banking and the alpha-male dinosaurs that dominate the industry. She draws on the relationships and deals that have shaped her career so far, including her personal experience with mental health issues, which has helped her attitude and approach to both her business and personal life. This is not a conventional biography, nor a ‘how to do it’ business book. It is a candid, fresh and fascinating insight into being a woman in business, the financial crisis and the way in which business can be conducted as a force for good.Inside this book, you'll find stories of 50 extraordinary people such as:Evel Knievel, who jumped his motorcycle over 14 Greyhound…
busesThe Iceman, the most well-preserved human, found in the ice after 5,300 yearsSam Patch, who jumped Niagara Falls for $75Helen Thayer, who walked to the North Pole aloneRoy Sullivan, who was struck by lightning 7 timesThese intriguing facts and hundreds more await curious readers, amateur historians, and anyone who aspires to the altogether extraordinary!The Trust Manifesto: What you Need to do to Create a Better Internet
By Damian Bradfield. 2019
From the moment we wake up and unlock our phones, we're producing data. We offer up our unique fingerprint to…
the online world, scan our route to work, listen to a guided meditation or favourite playlist, slide money around, share documents and update our social media accounts. We reach for our phones up to 200 times a day, not knowing which companies are storing, using, selling and manipulating our data. But do we care? We're busy. We've got lives. We're pressed for time! There aren't enough hours in the day to read the terms and conditions. Or, maybe we're happy to trade our personal data for convenient services and to make our lives easier?Big data is the phenomenon of our age, but should we trust it without question? This is the trust dilemma.In 2009, Damian Bradfield founded WeTransfer, the largest file-sharing platform in the world with 50 million global users shipping more than one billion files of data a month. His unique experience of the big data economy has led him to question if there is another way to build the internet, one that is fairer and safer for everyone and, in The Trust Manifesto, he lays out this vision.“This book grills up an enjoyable read for both avid foodies and novice diners alike! Perman’s sneak peek into the…
fascinating history of In-N-Out is as good as the delicious burgers themselves.”—Mario Batali, celebrity chef and author of Molto ItalianoA behind-the-counter look at the fast-food chain that breaks all the rules, Stacy Perman’s In-N-Out Burger is the New York Times bestselling inside story of the family behind the California-based hamburger chain with a cult following large enough to rival the Grateful Dead’s. A juicy unauthorized history of a small business-turned-big business titan, In-N-Out Burger was named one of Fast Company magazine’s Best Business Books of 2009, and Fortune Small Business insists that it “should be required reading for family business owners, alongside Rich Cohen’s Sweet and Low and Thomas Mann’s Buddenbrooks.”