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Billions
By Tom Doctoroff, Martin Sorrell. 2005
This book cracks the supposedly indecipherable code of marketing to the New Chinese Consumer--all 1.3 billion of them. It distills…
what Tom Doctoroff has learned over the past eleven years in Greater China with JWT, one of the region's largest advertising agencies.Marketers of some of the world's leading brands come to China with mistaken ideas of how to apply Western thinking to the marketplace. But the same rules do not apply in China. Doctoroff delves into the psyches of contemporary Chinese consumers to explain the importance of culture in shaping buying decisions. He provides tools to help readers harness the power of insight into consumers' fundamental motivations and reveals the pitfalls into which many multinational competitors often fall. Anyone who plans to do business in China shouldn't get on the plane without this book.On My Way
By Kristina Tracy, Deepak Chopra. 2010
On My Way to a Happy Life, by New York Times best-selling author Deepak Chopra, is based on his bestseller…
for adults, The Seven Spiritual Laws of Success. In this new book, children will discover seven "Keys" to living a happy and meaningful life. For example, the "Key to All Good Things" teaches kids about giving and receiving, and explains that what they put out to the world is what they will get back. The "Key to Reaching Your Dreams" helps children realize how much power they have over their own lives and where this power comes from. Each of the seven sections in this book presents a Key, as well as a beautifully illustrated example emphasizing how it works in the world. These Keys, which have their origins in ancient Indian teachings, give children what Deepak believes are the most important traits they can possess: the ability to love and have compassion . . . and to spread that love and compassion to others.Stay Positive: Encouraging Quotes and Messages to Fuel Your Life with Positive Energy
By Jon Gordon, Daniel Decker. 2020
Fuel yourself and others with positive energy—inspirational quotes and encouraging messages to live by from bestselling author, Jon Gordon. Ever…
since he wrote the mega bestseller The Energy Bus, Jon Gordon has been sharing inspirational messages and encouragement via his talks, books, and social media posts. After many requests to create a collection of his quotes, Jon teamed up with his long-time friend, Daniel Decker, to create Stay Positive. Stay Positive is more than a book of positive quotes. This book is a resource you can turn to each day for encouragement to help you take on your daily challenges, pursue your goals and dreams, and create positive momentum in your life. The power of positive thoughts is not about being Pollyanna Positive; it’s the real stuff that makes a proven difference in your perspective and life. After all, we don’t give up because it’s hard; we give up because we get discouraged. By fueling yourself with encouragement and positive energy, you’ll have greater power to overcome negativity, neutralize the naysayers, and conquer adversity. Stay Positive is more than a phrase. It’s an approach to life that says when you get knocked down, you'll get back up and find a way forward one faithful step and optimistic day at a time. Start your day with a message from the book, or pick it up anytime you need a mental boost. You can start from the beginning, or open the book to any page and find a message that speaks to you. However you decide to use Stay Positive, it’s a go-to resource for anyone wanting to inject a healthy dose of positivity into their life.The Energy Bus Field Guide: 10 Rules To Fuel Your Life, Work, And Team With Positive Energy
By Jon Gordon, Amy P. Kelly. 2017
A Road Map for living and implementing the 10 Principles of The Energy Bus The Energy Bus Field Guide is…
your roadmap to fueling your life, work and team with positive energy. The international bestseller The Energy Bus has helped millions of people from around the world shift to a more positive outlook; the story of George and Joy bus driver has resonated with people from all walks of life, each with their own individual vision of "success." This guide is designed as a practical companion to help you live and share the ten principles every day, with real, actionable steps you can immediately put into practice in your life, work, team and organization. Navigate the twists and turns that sabotage success. Cultivate positive energy and bring out the best in your team. Create a compelling vision for your life and team. Cultivate positivity and remove negativity from your life and organization. Learn how every day people and organizations utilized the Energy Bus to create amazing success and results. Filled with insightful questions, practical action steps, best practices and inspiring case studies you’ll be equipped to energize yourself and your team in new and powerful ways. Whether it’s a family team, work team, sports team, or school team, everyone benefits from getting on the bus.A Perfect Fit: How Lena “Lane” Bryant Changed the Shape of Fashion
By Mara Rockliff. 2022
Discover how the Lane Bryant clothing brand changed the way we buy clothes forever by celebrating bodies of all shapes…
and sizes in this inclusive picture book biography of a Lithuanian immigrant with a brilliant eye for fashion and business. With stunning artwork from Sibert medalist Juana Martinez-Neal.Lena came to America with nothing but a dream—and an exceptional ability to drape and snip and stitch. She never used a pattern or a tape measure, but every dress she sewed turned out to be a perfect fit.Then, one day, a customer presented her with a new challenge. Could she design a stylish, comfortable gown for a body shape that did not meet the current standards of fashion?Lena took the challenge. Under the company name Lane Bryant, she became famous for flattering and modish clothing designed for all different shapes and sizes. The world of fashion would never be the same.I am Walt Disney (Ordinary People Change the World)
By Brad Meltzer. 2019
The 18th picture book in the New York Times bestselling series of biographies about heroes tells the story of Walt…
Disney, who made dreams come true. (Cover may vary)This friendly, fun biography series focuses on the traits that made our heroes great--the traits that kids can aspire to in order to live heroically themselves. Each book tells the story of one of America's icons in a lively, conversational way that works well for the youngest nonfiction readers and that always includes the hero's childhood influences. At the back are an excellent timeline and photos. This volume features Walt Disney, who makes dreams come true for himself and countless kids around the world. Walt Disney used his imagination and creativity to tell stories that have become beloved by families everywhere. From his failures to his successes, this book celebrates the work and the man behind the happiest place on earth.This friendly, fun biography series inspired the PBS Kids TV show Xavier Riddle and the Secret Museum. One great role model at a time, these books encourage kids to dream big. Included in each book are: • A timeline of key events in the hero&’s history • Photos that bring the story more fully to life • Comic-book-style illustrations that are irresistibly adorable • Childhood moments that influenced the hero • Facts that make great conversation-starters • A virtue this person embodies: Walt Disney's innovation is celebrated in this biography You&’ll want to collect each book in this dynamic, informative series!The Boo-Boos That Changed the World: A True Story About an Accidental Invention (Really!)
By Barry Wittenstein. 2018
Did you know Band-Aids were invented by accident?! And that they weren't mass-produced until the Boy Scouts gave their seal…
of approval?1920s cotton buyer Earle Dickson worked for Johnson & Johnson and had a klutzy wife who often cut herself. The son of a doctor, Earle set out to create an easier way for her to bandage her injuries. Band-Aids were born, but Earle's bosses at the pharmaceutical giant weren't convinced, and it wasn't until the Boy Scouts of America tested Earle's prototype that this ubiquitous household staple was made available to the public. Soon Band-Aids were selling like hotcakes, and the rest is boo-boo history."Appealingly designed and illustrated, an engaging, fun story" — Kirkus Reviews STARRED REVIEWWho Was Walt Disney?: A Who Was? Board Book (Who Was? Board Books)
By Who Hq, Lisbeth Kaiser. 2021
The latest addition to the Who HQ board book series: a biography of Walt Disney, created specifically for the preschool…
audience!The #1 New York Times Bestselling Who Was? series expands into the board book space, bringing age-appropriate biographies of influential figures to readers ages 2-4.The chronology and themes of Walt Disney's inspiring life are presented in a masterfully succinct text, with just a few sentences per page. The fresh, stylized illustrations are sure to captivate young readers and adults alike. With a read-aloud biographical summary in the back, this age-appropriate introduction shares the life and work of one of the most influential creators and entertainers of our time.WHO WAS? BOARD BOOKS bring inspiring biographies to the youngest readers in an accessible and memorable way.Jack James is an ordinary kid. At the age of 10 his mom encouraged him to start his own business.…
He decided to write a book to encourage other kids who are thinking about starting a business. Jack’s book is written from one kid to another. In How to Let Your Parents Raise a Millionaire Jack tells other kids the story of how he started his business, Jack’s Garbage Valet, He explains how easy and fun it can be and explains exactly why other kids should strive to become entrepreneurs. Jack’s book is full of kid-friendly business plans, flyers, invoices, and more to help any kid start their own business in 5 days! There are plenty of great books out there about kids and business. This book is different; it is the unique story of how one kid did it. It’s Jack’s story. It is personal, practical, easy to read, encouraging and fun. You'll discover things any kid can learn by starting their own business, such as learning self-confidence without arrogance; learning the word "No" is just a part of business - that “No” does not mean “I don’t like you.” By reading How to Let Your Parents Raise a Millionaire, you’ll make money and learn how to save. You’ll help people and see how giving back can make you feel special...And Much More!From an Idea to Lego: The Building Bricks Behind the World's Largest Toy Company (From An Idea To Ser.)
By Lowey Bundy Sichol. 2019
For fans of the successful Who Was series, From an Idea to Lego is a behind-the-bricks look into the world's famous…
toy company, with humorous black & white illustrations throughout.Today, LEGO is one of the biggest toy companies in the world, but a long time ago, a Danish carpenter, Ole Kirk Christiansen, started with just an idea. Find out more about LEGO&’s origins, those famous bricks, and their other inventive toys and movie ventures in this illustrated nonfiction book!Find out the origin the name &“LEGO.&” (Hint: it combines two Danish words)See how LEGO grew from a carpentry shop to a multi-platform toy company.Discover how LEGO bricks are made and how they came up with their design.Rural China: Economic and Social Change in the Late Twentieth Century (Studies On Ethnic Groups In China Ser.)
By Thomas Heberer, Jie Fan, Wolfgang Taubmann. 2005
This book reports the findings of two field studies conducted between 1993 and 2001 in seven townships and six provinces…
in China. The authors describe the process of rural urbanization and its related economic, social, and political changes by focusing mainly on the zhen (town), in addition to administrative offices and companies involved in the local economy, and village committees. The authors show that the social changes resulting from China's economic reforms are occurring mainly from below, and that this process is also resulting in a weakening of the economic and political dominance of the central government. Other changes discussed in this study include the development of new ownership structures and the increasing dominance of the private sector; a shift in the functions of administrative offices as the bureaucracy becomes increasingly business oriented; the rise of a new local elite; a rebirth of traditional social structures (clans, local associations); and the emergence of new interest groups and institutions to represent their needs.North for the Trade: The Life and Times of a Berber Merchant
By John Waterbury. 2023
This title is part of UC Press's Voices Revived program, which commemorates University of California Press’s mission to seek out…
and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1972.Your Leadership Moment: Democratizing Leadership in an Age of Authoritarianism
By Eric Martin. 2020
Learn to lead, no matter who you are, with the tools, techniques, and inspirational stories found in this guide.Anyone can…
lead. You don’t have to be a CEO or work in a management position to have influence. Your Leadership Moment provides practical tools, techniques, and inspiration to discover your leadership potential. It combines personal and real-world anecdotes with a framework for Adaptive Leadership that can help anyone learn to lead.In this book, you will discover what a Leadership Moment is, the key concepts of Adaptive Leadership, how to stop perfectly solving the wrong problems and start creatively solving the right problems, and how to make real, positive change.Author and leadership expert Eric Martin has brought leadership development to the lives of hundreds of thousands of people in over one hundred countries. Eric’s work draws on Adaptive Leadership, an unconventional and somewhat provocative leadership practice developed at Harvard by Drs. Ron Heifetz and Marty Linsky—and further refined by Alexander Grashow. Your Leadership Moment teaches Eric’s expansion on Adaptive Leadership in a way everyone can understand.Praise for Your Leadership Moment“Martin combines relentless optimism with hard-nosed realism in powerful stories of people like you and me who saw a leadership opportunity and refused to sit on the sidelines. Each of us has the potential for a leadership moment.” —Dr. Marty Linsky, faculty at Harvard Kennedy School & author of The Practice of Adaptive Leadership“An adaptive leadership truth-telling about defining moments of our times. A compelling read for people and companies who seek to challenge the status quo and survive.” —Lauren Serota, head of performance & talent at Patagonia“Your sense of yourself and what is possible will be elevated on the other side of reading this book.” —Alexander Grashow, author of The Practice of Adaptive Leadership