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No One Understands You and What to Do About It
By Heidi Grant Halvorson. 2015
Have you ever felt you're not getting through to the person you're talking to, or not coming across the way…
you intend? You're not alone.That's the bad news. But there is something we can do about it. Heidi Grant Halvorson, social psychologist and bestselling author, explains why we're often misunderstood and how we can fix that.Most of us assume that other people see us as we see ourselves, and that they see us as we truly are. But neither is true. Our everyday interactions are colored by subtle biases that distort how others see us-and also shape our perceptions of them.You can learn to clarify the message you're sending once you understand the lenses that shape perception: Trust. Are you friend or foe? Power. How much influence do you have over me? Ego. Do you make me feel insecure?Based on decades of research in psychology and social science, Halvorson explains how these lenses affect our interactions-and how to manage them.Once you understand the science of perception, you'll communicate more clearly, send the messages you intend to send, and improve your personal relationships. You'll also become a fairer and more accurate judge of others. Halvorson even offers an evidence-based action plan for repairing a damaged reputation.This book is not about making a good impression, although it will certainly help you do that. It's about coming across as you intend. It's about the authenticity we all strive for.Post-Truth: Why We Have Reached Peak Bullshit and What We Can Do About It
By Evan Davis. 2017
Low-level dishonesty is rife everywhere, in the form of exaggeration, selective use of facts, economy with the truth, careful drafting…
- from Trump and the Brexit debate to companies that tell us 'your call is important to us'. How did we get to a place where bullshit is not just rife but apparently so effective that it's become the communications strategy of our times? This brilliantly insightful book steps inside the panoply of deception employed in all walks of life and assesses how it has come to this. It sets out the surprising logic which explains why bullshit is both pervasive and persistent. Why are company annual reports often nonsense? Why should you not trust estate agents? And above all, why has political campaigning become the art of stretching the truth? Drawing on behavioural science, economics, psychology and of course his knowledge of the media, Evan ends by providing readers with a tool-kit to handle the kinds of deceptions we encounter every day, and charts a route through the muddy waters of the post-truth age.The Theory of the Leisure Class
By Thorstein Veblen. 1899
This scathing critique of America’s preoccupation with wealth and status in the Gilded Age continues to resonate more than a…
century after it was first published According to economist Thorstein Veblen, the leisure class produces nothing, contributes nothing, and creates nothing, yet exercises a peculiar control over American society. The shallowness of their interests—from fashion to sports to entertainment—endows the practice of “conspicuous consumption” with an undeserving air of respectability. Veblen deploys a razor sharp wit to expose the pretensions of the idle rich and their disastrous influence on the national character. From ruthless business practices to the plight of women in a male-dominated culture, The Theory of the Leisure Class tackles difficult subjects with sophisticated analysis and a vibrant literary style that influenced the work of authors including Edith Wharton, Henry James, and F. Scott Fitzgerald. A must-read for students of American history and anyone concerned about economic inequality, Veblen’s classic treatise is timelier today than ever. This ebook has been professionally proofread to ensure accuracy and readability on all devices.Faça seus próprios condimentos - Receitas fabulosas, sabores frescos e estilo de vida saudável
By Amber Richards, Antonio Jorge Santos. 2015
Não use condimentos de baixa qualidade, super processados e caros nas suas refeições! Obras primas da culinária para as mesas…
de jantar da sua família. De refeições à lanches, Você encontrará centenas de receitas para sabores frescos e estilo de vida saudável neste lindo ebook! Os resultados são óbvios: Alto nível de sabor para as suas papilas gustativas e aguçar a sua criatividade, sem química ou efeitos colaterais dos condimentos industrializados. Você trabalha muito na cozinha, porque usar condimentos que sabotam a sua paixão de preparar alimento com amor?Innovation, Startups and Intellectual Property Management
By Ignacio De Leon, Jose Fernandez Donoso. 2017
This book identifies the potential of intellectual property as a competitive asset for Latin American firms. The authors employ a…
cognitive approach that involves identifying why small firms are reluctant to register patents, resorting rather to alternative IP competitive strategies. This, in turn, results in the undercapitalization of intellectual assets, thus creating hurdles for the development of capital venture markets. Using new data gathered from highly innovative SMEs in Latin America and the Caribbean, the authors bring a fresh cognitive approach towards understanding the institutional role of intellectual property, and outline various new policy recommendations.Getting Started with Soldering not only teaches new makers and experimenters the core principles of soldering, it also functions as…
an excellent reference and resource for beginners and more advanced makers alike. The book guides readers through the fundamentals of soldering, explains the tools and materials, demonstrates proper techniques, and shows how to fix mistakes or broken connections. It even includes guidance on more advanced techniques such as surface-mount soldering for electronics. From choosing the right soldering iron to making perfect connections, readers will acquire the knowledge and skills needed to form a strong foundation for a lifetime of making.Soldering is a core concept in making, electronics prototyping, and home repairsThe many different types of soldering -- requiring different materials and tools -- are explained with easy-to-follow instructionsFull-color photographs and illustrations throughout create a visually engaging format for learningPricing and technical considerations help readers select the best tools for their budgets and needsTroubleshooting guidelines show how to repair solder connections that have failed from improper technique or from ageAquaponia em Casa
By João Campos Monteiro, Amber Richards. 2014
Descrição do livro: Já alguma vez se perguntou o que é a aquaponia? Será que é viável para o espaço…
de que dispõe? Este livro dá-lhe uma visão geral desta técnica para o ajudar a responder a estas perguntas e muito mais. A aquaponia é a ciência revolucionária onde as plantas são cultivadas em água em vez de solo. Esta água é também utilizada no cultivo de peixes. Os resíduos produzidos pelos peixes ou outras criaturas aquáticas do viveiro fornecem nutrientes às plantas, que por sua vez purificam a água. A aquaponia, quando montada corretamente, pode ser autossustentável e ter um ambiente saudável para peixes e plantas. A aquaponia em casa é um guia para iniciantes deste hobby. Neste livro são-lhe dados os princípios básicos para esta forma maravilhosa e emocionante de cultivo. Nele encontrará informações sobre os componentes de que necessita e formas de construir o seu próprio sistema de aquaponia, que lhe fornece saudável peixe fresco e deliciosos legumes durante todo o ano. Faça o download da sua cópia agora.A penetrating critique tracing how under-regulated trading between European and U.S. banks led to the 2008 financial crisis—with a prescription…
for preventing another meltdown There have been numerous books examining the 2008 financial crisis from either a U.S. or European perspective. Tamim Bayoumi is the first to explain how the Euro crisis and U.S. housing crash were, in fact, parasitically intertwined. Starting in the 1980s, Bayoumi outlines the cumulative policy errors that undermined the stability of both the European and U.S. financial sectors, highlighting the catalytic role played by European mega banks that exploited lax regulation to expand into the U.S. market and financed unsustainable bubbles on both continents. U.S. banks increasingly sold sub-par loans to under-regulated European and U.S. shadow banks and, when the bubbles burst, the losses whipsawed back to the core of the European banking system. A much-needed, fresh look at the origins of the crisis, Bayoumi’s analysis concludes that policy makers are ignorant of what still needs to be done both to complete the cleanup and to prevent future crises.Discover Your Inner Economist
By Tyler Cowen. 2007
Read Tyler Cowen's posts on the Penguin Blog. In Discover Your Inner Economist one of America’s most respected economists presents…
a quirky, incisive romp through everyday life that reveals how you can turn economic reasoning to your advantage—often when you least expect it to be relevant. Like no other economist, Tyler Cowen shows how economic notions--such as incentives, signals, and markets-- apply far more widely than merely to the decisions of social planners, governments, and big business. What does economic theory say about ordering from a menu? Or attracting the right mate? Or controlling people who talk too much in meetings? Or dealing with your dentist? With a wryly amusing voice, in chapters such as “How to Control the World, The Basics” and “How to Control the World, Knowing When to Stop” Cowen reveals the hidden economic patterns behind everyday situations so you can get more of what you really want. Readers will also gain less selfish insights into how to be a good partner, neighbor and even citizen of the world. For instance, what is the best way to give to charity? The chapter title “How to Save the World—More Christmas Presents Won’t Help” makes a point that is every bit as personal as it is global. Incentives are at the core of an economic approach to the world, but they don’t just come in cash. In fact, money can be a disincentive. Cowen shows why, for example, it doesn’t work to pay your kids to do the dishes. Other kinds of incentives--like making sure family members know they will be admired if they respect you--can work. Another non- monetary incentive? Try having everyone stand up in your next meeting if you don’t want anyone to drone on. Deeply felt incentives like pride in one’s work or a passing smile from a loved one, can be the most powerful of all, even while they operate alongside more mundane rewards such as money and free food. Discover Your Inner Economist is an introduction to the science of economics that shows it to be built on notions that are already within all of us. While the implications of those ideas lead to Cowen’s often counterintuitive advice, their wisdom is presented in ordinary examples taken from home life, work life, and even vacation life… How do you get a good guide in a Moroccan bazaar? Read Tyler Cowen's posts on the Penguin Blog. .Haz Tus Propios Aceites Esenciales De Plantas
By Marcela Gutiérrez Bravo, Amber Richards. 2014
Aprende sobre los beneficios que usar aceites esenciales puede brindarte a tí y a tu familia. Haciendo los tuyos propios…
de plantas y hierbas accesibles, puedes ahorrar dinero y asegurar que tus aceites son frescos. Descubre recetas únicas y mezclas naturals para diversos problemas de salud,A lo largo de la historia los aceites han y continuarán teniendo roles en el tratamiento de males como:Resfriado y gripe,artritis, insomnio, sistema inmune débil, bronquitis, acné, cortadas, fatiga, problemas digestivos, presión alta y ¡muchos más!42 Leckere Rezepte, die Lust auf Limonade machen!
By Amber Richards, Maria Theresia Geyer. 2016
Egal, ob Sie einen entspannenden Abend mit durchdringenden Zitrusaromen genießen oder an einem heißen Nachmittag ein großes, erfrischendes Glas klassische…
Limonade schlürfen möchten - dieses Buch enthält 42 leckere Limonaden-Rezepte, um Ihren Durst zu löschen! Machen Sie sich die reinigende Wirkung von gänzlich natürlichem Zitronensaft mit kreativen Rezepten zunutze, an denen die ganze Familie Freude haben wird, die sich perfekt zur Bewirtung von Gästen eignen und die einem traditionellen beliebten Getränk einen ganz besonderen Touch verleihen. Entdecken Sie die gesundheitlichen Vorteile und die heilsamen Antioxidantien in frischen Limonaden und heißen Zitronengetränken, die Sie das ganze Jahr über genießen können. Sie können nicht nur Ihren Durst löschen, sondern auch zur Linderung von Halsschmerzen beitragen und dem Immunsystem einen schnellen Boost verleihen, um Erkältungen und grippale Infekte abzuwehren. Genießen Sie vielfältige Varianten - von heilsamen Getränken mit Gewürz- und Kräuteraroma bis hin zu leckeren Limonaden mit Fruchtgeschmack. Erfreuen Sie sich mit jedem Rezept, das Sie ausprobieren, am kühlen und erfrischenden Geschmack natürlicher Zitronen. Laden Sie jetzt Ihr Buch herunter und entdecken Sie Ihr nächstes neues Lieblingsgetränk.Dyes and Pigments
By Ahmet Gürses, Metin Açıkyıldız, Kübra Güneş, M. Sadi Gürses. 2016
In this book the authors go back to basics to describe the structural differences between dyes and pigments, their mechanisms…
of action, properties and applications. They set the scene by explaining the reasons behind these differences and show how dyes are predominately organic compounds that dissolve or react with substrates, whereas pigments are (predominantly) finely ground inorganic substances that are insoluble and therefore have a different mode of coloring. They also describe the role of functional groups and their effect on dyeing ability, contrasting this with the way in which pigments cause surface reflection (or light absorption) depending on their chemical and crystalline structure and relative particle size. The book explores the environmental impact of dyes in a section that covers the physical, chemical, toxicological, and ecological properties of dyes and how these are used to assess their effect on the environment and to estimate whether a given product presents a potential hazard. Lastly, it assesses how, in addition to their traditional uses in the textile, leather, paper, paint and varnish industries, dyes and pigments are indispensable in other fields such as microelectronics, medical diagnostics, and in information recording techniques.Community Service The Fijian Way…: Apex Club in Fiji – Golden Jubilee
By Kamlesh Sharma. 2016
Apex is a non-party and non-sectarian organisation open to young individuals between the ages of 18 years to 45 years.…
Apex was introduced to Fiji by Life Governor Justice Devendra Pathik in 1958. Lifer Pathik studied law at the University of Tasmania in Hobart in the 1950s. He was so impressed with the community service rendered by the Australian Apexians that he joined the Hobart Apex Club. On his return to Fiji, lifer Pathik decided to form an Apex Club. On 1 November 1961 at the historic meeting held at the Bank of New South Wales (now Westpac) in Suva, the seed was sown for the formation of the Apex Club. A number of Apex Clubs were then formed in Fiji and by 1986, there were twenty-one clubs chartered and functioning well. Apex Fiji continues to provide the community services to the needy and poor and celebrates its golden jubilee during November 2011, a major milestone and many more to come!Trench Art: the stories behind the talismans
By Judy Waugh. 2015
This unique collection of trench art evokes emotion. Each piece was created in turmoil but all are beautiful - intuitive…
works of art about music, faith, love and honour. 56 pieces are from WWI. All are signed with name and service number. Most are small and tactile, often worn as a fob. Many are made from coins and brass from the battlefield; some are carved in bone and wood. Most belonged to young soldiers who were killed in action or died of their wounds - at Gallipoli, France and Flanders, Palestine and Mesopotamia. Twelve belonged to Anzacs. This book tells their stories - of men from England, Scotland, Wales, Australia and New Zealand, bound by adventure and loyalty to their common ancestry. . . . . . The engraved ID holds the key to the story. The heart of each story is different. There are stories of courage under fire and desertions at Colombo; of death from sunstroke and survival through three theatres of war; of medals awarded and fines for misadventures; of men from the Outback in Queensland and young lads from Boys Homes in Kent. There are insights into social history - the ostracism and disgrace of venereal disease, the generational poverty in industrial cities, the imperative to secure oil lines in Iraq. And there are heartbroken letters from those left behind. . . . . . This book will appeal to collectors of artefacts, coins and militaria. It will also appeal to those interested in family history, social history, military history and art therapy in trauma. So much can be found from so little. The range of artefacts may also interest researchers. There are over 64 artefacts in all, including two from the Boer War, one from Crimea, and seven from the convict era - all bearing testament to the primal need to carve a name.With the end of the 1990s economic boom, The Race to the Bottom deftly explores how the United States has…
entered a no-win global competition in which the countries with the lowest wages, weakest workplace safety laws, and toughest repression of unions win investment from the U. S. and Europe. Tonelson analyzes how the entry of such population giants as China, India, and Mexico into the global market has accelerated the erosion of wages and labor standards around the world. And he describes how an ever-larger share of this low-wage competition is hitting not just sectors like apparel and toys, but also many of America's highest wage industries like aerospace and software. Tonelson explains why the re-education and retraining programs touted by many political leaders offer little but false hopes to most U. S. workers as he outlines the real decisions Washington needs to make to ensure long-term prosperity for the U. S. and the rest of the world. Updated with a new prologue from the author.How To Deal In Antiques
By Fiona Shoop. 2011
Whether you want to find the best bargains when buying antiques and collectables as a hobby, or whether you want…
to turn your interest in antiques into an extra income stream or full-time career, this book will help you make better deals and maximise your profits. You'll discover: - * what to buy and sell * where to buy and how to get bigger discounts * where and how to sell * using the internet for both buying and selling. * Antiques expert, Fiona Shoop, highlights the tricks of the trade to help you avoid making common but costly mistakes - and ensure that you get the best out of the antiques world.The Long Depression: Marxism and the Global Crisis of Capitalism
By Michael Roberts. 2016
Setting out from an unapologetic Marxist perspective, The Long Depression argues that the global economy remains in the throes of…
a depression. Making the case that the profitability of capital is too low, and the debt built up before the Great Recession too high, leading radical economist Michael Roberts persuasively presents his case that this depression will persist until the profitability of capital is restored through yet another slump.Die Zukunft der Dienstleistungsökonomie
By Nora S. Stampfl. 2010
Auch wenn ihre Märkte nach wie vor rasant wachsen, die Dienstleistungsökonomie der modernen Wissensgesellschaft befindet sich im Umbruch. In dem…
Band wird die gesamte Dienstleistungslandschaft in den Blick genommen: Aus einem Verständnis der gegenwärtigen Situation heraus werden Entwicklungslinien in die Zukunft gezeichnet, Triebkräfte der Entwicklung beschrieben und die Grundzüge einer neuen Dienstleistungswelt dargestellt. Entwicklungstendenzen und Hintergründe des Wandels werden nachvollziehbar beschrieben und mit Beispielen illustriert.Rethinking Economics
By Stuart Birks. 2015
This brief responds to the criticism that mainstream economics is currently facing due to its heavy reliance on models and…
narrow range of quantitative research techniques. It takes a broader view, identifying issues that are also relevant for heterodox and pluralist approaches to economics. By acknowledging that the world of theory is not the same as the reality that we are trying to understand, the brief focuses on three paths that generally receive little attention. These are: from theory to the real world; from theory to empirical analysis; and from empirical results to policy application. Each path highlights a range of related concerns and qualifications, and the focus on these transitions provides a strong basis for critical evaluation of analyses and potentially more realistic results and recommendations. It also provides a framework for synthesizing information from alternative schools of thought and across disciplines. In addition, the importance of framing and rhetoric is demonstrated. The brief addresses philosophical and methodological issues using a clear, non-technical approach that can be easily understood by a non-specialist audience.Hooked Rugs of the Midwest: A Handcrafted History
By Mary Collins Barile. 2013
The art of rug hooking, which consists of pulling dyed and cut wool fabric pieces through a backing, has typically…
been associated with New England, the South and Canada. Yet rugs from the American Midwest have contributed just as much to the development of the craft and its continuing popularity. The story of hooked rugs in the Midwest is a ragbag blending of romance, folklore, myth and common sense told through the colors of barns and sky, golden wheat, farm ponds, red clay, red brick, steel, glass and fountains. In this vividly illustrated history, Mary Collins Barile shakes out the dust from the Midwestern hooked rug with the vigor its unique blend of utility and imagination deserves.