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Canadian digital-marketing expert offers advice for integrating social media and personal branding into a new business model with the potential…
of reaching a larger consumer base. Offers examples of people who used Facebook, blogs, smartphones, and netbooks to successfully expand their businesses. 2009
Never say die: the myth and marketing of the new old age
By Susan Jacoby. 2011
Social critic and author of The Age of American Unreason (DB 66150) paints a pessimistic, yet realistic, overview of old…
age. Combines social, economic, and historical analyses as well as personal experience to portray the issues--with special attention to Alzheimer's disease--that aging baby boomers will encounter. 2011
The shallows: what the Internet is doing to our brains
By Nicholas Carr, Nicholas G Carr. 2010
Journalist Carr expands upon his 2008 article in The Atlantic Monthly entitled "Is Google Making Us Stupid?" Citing neurology research,…
he argues that humans are losing our capacity for concentration, contemplation, and reflection as advancing technology changes our neural pathways. Pulitzer Prize finalist. 2010
Idea man: a memoir by the co-founder of Microsoft
By Paul Allen. 2011
Allen, who cofounded Microsoft in 1975, traces the early years of the computer company and his relationship with his business…
partner and high school friend Bill Gates. Discusses his career blunders, ownership of the Seattle Seahawks and Portland Trail Blazers, recovery from Hodgkin's lymphoma, and philanthropic pursuits. 2011
The information: a history, a theory, a flood
By James Gleick. 2011
Author of Genius (DB 36181) and Chaos (RC 27005) chronicles the history of humanity's efforts to store, access, and communicate…
information--from Paleolithic cave paintings to early-twenty-first-century search engines. Discusses prominent inventors Charles Babbage, Ada Byron, Samuel Morse, Alan Turing, and Claude Shannon. 2011
Steve Jobs
By Walter Isaacson. 2011
Biography of entrepreneur Steve Jobs (1955-2011) chronicles his childhood, education, entry-level jobs in California's Silicon Valley, 1976 cofounding of Apple…
computer in his parents' garage, and leadership in spearheading the iPod, iPhone, and iPad. Discusses Jobs's personal and professional relationships and his 2003 cancer diagnosis. Some strong language. Bestseller. 2011
The master switch: the rise and fall of information empires
By Tim Wu. 2010
Historical analysis of mass-communication media--radio, telephone, television, and film--introduced during the twentieth century. Examines each technology's trajectory from being free…
and open for public access to becoming closed and controlled by a single corporation or cartel led by Adolph Zukor, David Sarnoff, and others. 2010
Writer recounts visiting a nursing home with her therapy dog, Hannah, a Labrador retriever. Describes effects of Hannah's presence, which…
soothed residents and elicited personal accounts of life, love, and growing older. Interweaves patients' experiences with those of author's family and meditations on aging. River Teeth Literary NF Prize. 2005
How to age in place: planning for a happy, independent, and financially secure retirement
By Mary A. Languirand, Robert F. Bornstein. 2013
Clinical psychologists' guide to postretirement living emphasizes staying in one's home. They offer advice on financial planning, universal home design,…
transportation issues, health care, and accessibility of services, and provide checklists and worksheets. 2013
Computing: a concise history (MIT Press essential knowledge series)
By Paul E. Ceruzzi. 2012
Smithsonian Institution curator details the invention and development of computing, from punch cards to smartphones. Focuses on four themes: the…
coding of information in binary form, the convergence of different technologies, advances in solid-state electronics, and the interaction between people and machines. 2012
The mobile wave: how mobile intelligence will change everything
By Michael Saylor. 2012
Software-company CEO posits society is at the tipping point of the Information Revolution, which he compares to the Agricultural and…
Industrial revolutions. Explores the history of computing and the rise of mobile technologies and social networks and analyzes their impact on entertainment, commerce, and health care. 2012
Turing's cathedral: the origins of the digital universe
By George Dyson. 2012
Technology historian examines the creation of one of the first computers: the Universal Machine proposed by Alan Turing in 1936.…
Chronicles the 1945 gathering of scientists, led by mathematician John von Neumann, who constructed the theoretical machine that would later assist early weather modeling and nuclear weapons development. 2012
Steve Jobs: the man who thought different : a biography
By Karen Blumenthal. 2012
Recounts the life and career of the late founder of Apple, Steve Jobs (1955-2011). Covers his adoption and childhood, his…
friendship with Steve Wozniak, and his dynamic relationship with Apple--as chairman, head of the Mac department, advisor, and CEO--until his death. For junior and senior high and older readers. 2012
This Strange Visible Air: Essays on Aging and the Writing Life
By Sharon Butala. 2021
A collection of essays on women and aging from Canadian legend Sharon Butala "What I didn't have a clue about…
was that I was soon to be old, or what being old would mean to my dreams and desires. While dreading old age with every fibre, I was at the same time in full denial that it would ever happen to me, and so, was shocked down to the soles of my feet when it did." In this incisive collection, Sharon Butala reflects on the ways her life has changed as she's grown old. She knows that society fails the elderly massively, and so she tackles ageism and loneliness, friendship and companionship. She writes with pointed wit and acerbic humour about dinner parties and health challenges and forgetfulness and complicated family relationships and the pandemic -- and lettuce. And she tells her story with the tremendous skill and beauty of a writer who has masterfully honed her craft over the course of her storied four-decade career. Butala gives us a book to be cherished -- an elegant and expansive look at the complexities and desires of aging and the aged, standing in stark contrast to the stereotyped, simplistic portrayals of the elderly in our culture. This Strange Visible Air is a true gift.
Depression and anxiety in later life: what everyone needs to know (A Johns Hopkins Press Health Book)
By Mark D. Miller, Charles F. Reynolds. 2012
Psychiatrists explain mood disorders and other causes of depression and stress in the older population. They discuss ways to cope…
with memory loss, disability, pain, sleep disorders, and grief. Use case studies to exemplify successful maintenance of a healthy lifestyle. 2012
The man with the bionic brain: and other victories over paralysis
By Jon Mukand. 2012
Rehabilitation physician discusses BrainGate, the microelectrode system that operates by recognizing thought patterns that can manipulate a computer screen. Recounts…
implanting the device in the brain of Matthew Nagle, a twenty-one-year-old who suffered a stab wound in his neck that severed his spinal cord and made him a quadriplegic. 2012
Is this thing on?: a computer handbook for late bloomers, technophobes, and the kicking & screaming
By Abby Stokes, Abigail Stokes. 2011
Computer instructor presents concepts and techniques for computer novices. Covers subjects such as purchasing a computer, establishing Internet access, and…
working with iPads and mobile devices. Also offers tips on online banking, shopping, and using social media. 2011
Dreaming in code: Ada byron lovelace, computer pioneer
By Emily Arnold McCully. 2019
This illuminating biography reveals how the daughter of Lord Byron, Britain's most infamous Romantic poet, became the world's first computer…
programmer. Even by 1800s standards, Ada Byron Lovelace had an unusual upbringing. Her strict mother worked hard at cultivating her own role as the long-suffering ex-wife of bad-boy poet Lord Byron while raising Ada in isolation. Tutored by the brightest minds, Ada developed a hunger for mental puzzles, mathematical conundrums, and scientific discovery that kept pace with the breathtaking advances of the industrial and social revolutions taking place in Europe. At seventeen, Ada met eccentric inventor Charles Babbage, a kindred spirit. Their ensuing collaborations resulted in ideas and concepts that presaged computer programming by almost two hundred years, and Ada Lovelace is now recognized as a pioneer and prophet of the information age. Award-winning author Emily Arnold McCully opens the window on a peculiar and singular intellect, shaped—and hampered—by history, social norms, and family dysfunction. The result is a portrait that is at once remarkable and fascinating, tragic and triumphant
Digital clues (True Crime Clues (UpDog Books TM))
By Grace Campbell. 2021
From your cell phone signal to your search history, digital clues can help investigators solve crimes. Readers will learn the…
ins and outs of digital forensics in this fascinating high/low title
Digital safety smarts: Preventing cyberbullying (What Is Digital Citizenship?)
By Mary Lindeen. 2018
Using technology to bully others is a serious problem many kids face. Learn about cyberbullying, including the effects it has,…
as well as how to identify and prevent it. Digital Safety Smarts: Preventing Cyberbullying , from the trusted Searchlight Books brand, teaches readers about the dangers of online interaction and what to do when inappropriate contact happens. It also young people how to use the Internet responsibly. The book helps students become good digital citizens in our increasingly digital world