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Canadian digital-marketing expert offers advice for integrating social media and personal branding into a new business model with the potential…
of reaching a larger consumer base. Offers examples of people who used Facebook, blogs, smartphones, and netbooks to successfully expand their businesses. 2009
Detailed account of college intern Thad Roberts's theft of moon rocks from NASA in 2002 and the FBI sting that…
snared him. Describes Roberts's sheltered upbringing, his estrangement from his parents, and his romance with a coworker that motivated the heist. Some strong language. 2011
Examines the trial of five black and Latino teenagers convicted of raping and beating New York banker Trisha Meili in…
1989 and exonerated in 2002. Describes the social milieu and racial tensions of 1980s New York and their effect on what became known as "the Central Park Jogger" case. 2011
Retired Florida attorney details the three years he spent prosecuting Casey Anthony for the death of her two-year-old daughter Caylee.…
Recounts the evidence against Casey, her ever-changing story, unusual behavior during Caylee's absence, and history of fabrications. Expresses his astonishment at her 2011 acquittal. Some strong language. Bestseller. 2011
Journalist Carr expands upon his 2008 article in The Atlantic Monthly entitled "Is Google Making Us Stupid?" Citing neurology research,…
he argues that humans are losing our capacity for concentration, contemplation, and reflection as advancing technology changes our neural pathways. Pulitzer Prize finalist. 2010
Allen, who cofounded Microsoft in 1975, traces the early years of the computer company and his relationship with his business…
partner and high school friend Bill Gates. Discusses his career blunders, ownership of the Seattle Seahawks and Portland Trail Blazers, recovery from Hodgkin's lymphoma, and philanthropic pursuits. 2011
Author of Genius (DB 36181) and Chaos (RC 27005) chronicles the history of humanity's efforts to store, access, and communicate…
information--from Paleolithic cave paintings to early-twenty-first-century search engines. Discusses prominent inventors Charles Babbage, Ada Byron, Samuel Morse, Alan Turing, and Claude Shannon. 2011
Former investigative journalist discusses numerous case studies of missing persons and some of the errors committed by the police in…
the initial searches and investigations. Explains the importance of DNA, forensic tools, and dental records in identifying or finding lost individuals. Includes families' personal--and emotional--experiences. Some violence. 2011
Biography of entrepreneur Steve Jobs (1955-2011) chronicles his childhood, education, entry-level jobs in California's Silicon Valley, 1976 cofounding of Apple…
computer in his parents' garage, and leadership in spearheading the iPod, iPhone, and iPad. Discusses Jobs's personal and professional relationships and his 2003 cancer diagnosis. Some strong language. Bestseller. 2011
Historical analysis of mass-communication media--radio, telephone, television, and film--introduced during the twentieth century. Examines each technology's trajectory from being free…
and open for public access to becoming closed and controlled by a single corporation or cartel led by Adolph Zukor, David Sarnoff, and others. 2010
Chronicles the personal and professional life of Darrow (1857-1938), the Chicago railroad lawyer who at age thirty-six became a defender…
of progressive causes. Highlights Darrow's role as defense attorney in the 1910 Los Angeles Times bombing, the 1924 Leopold and Loeb child-murder case, and the 1925 Scopes "monkey" trial. Some strong language. 2011
Smithsonian Institution curator details the invention and development of computing, from punch cards to smartphones. Focuses on four themes: the…
coding of information in binary form, the convergence of different technologies, advances in solid-state electronics, and the interaction between people and machines. 2012
Software-company CEO posits society is at the tipping point of the Information Revolution, which he compares to the Agricultural and…
Industrial revolutions. Explores the history of computing and the rise of mobile technologies and social networks and analyzes their impact on entertainment, commerce, and health care. 2012
Memoir of United States Supreme Court justice Sonia Sotomayor (born 1954). Recalls growing up with her Puerto Rican family in…
the Bronx and being diagnosed with juvenile diabetes. Discusses her family life, education at Princeton and Yale, and becoming a district court judge in 1992. Bestseller. 2013
Technology historian examines the creation of one of the first computers: the Universal Machine proposed by Alan Turing in 1936.…
Chronicles the 1945 gathering of scientists, led by mathematician John von Neumann, who constructed the theoretical machine that would later assist early weather modeling and nuclear weapons development. 2012
Chemistry professor and Sherlock Holmes scholar O'Brien analyzes the ways the fictional detective relied on forensic science to solve crimes.…
Details Holmes's use of handwriting analysis, cryptology, and--two years before police did--fingerprinting. Traces the development of these techniques and their application in actual cases. 2013
Recounts the life and career of the late founder of Apple, Steve Jobs (1955-2011). Covers his adoption and childhood, his…
friendship with Steve Wozniak, and his dynamic relationship with Apple--as chairman, head of the Mac department, advisor, and CEO--until his death. For junior and senior high and older readers. 2012
Reporter covers the life of Shin Dong-hyuk, born in 1982 in a North Korean prison labor camp, and details his…
2005 escape. Discloses the brutal conditions, including hunger and torture, the prisoners endured and discusses Shin's difficulty adjusting to life as a defector. Violence and some strong language. Bestseller. 2012
Explores the ways that modern science uncovered the truth behind the suspicious deaths of historical figures such as King Tut,…
Napoleon, and the Russian princess Anastasia. Includes glossary and a timeline of advances in forensics. For grades 5-8 and older readers. 2013
Journalist with exclusive access to imprisoned former nurse Charles Cullen describes Cullen's path to becoming possibly the most prolific serial…
killer in history. Details the ease with which Cullen gave fatal drug overdoses to hospitalized patients and, despite suspicions, kept getting jobs until his arrest in 2003. 2013