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Canadian digital-marketing expert offers advice for integrating social media and personal branding into a new business model with the potential…
of reaching a larger consumer base. Offers examples of people who used Facebook, blogs, smartphones, and netbooks to successfully expand their businesses. 2009
The ultimate dinopedia: the most complete dinosaur reference ever (National geographic kids)
By Franco Tempesta, Don Lessem. 2010
Guide provides information on nearly a hundred dinosaurs--what they ate (plants or meat), where they lived (from the Arctic to…
the jungle), ways they behaved (some climbed trees) and evolved, and even what color some of them were. Includes quick facts on hundreds of others. For grades 3-6. 2010
A history of the world in 100 objects
By Neil MacGregor. 2011
British Museum director profiles one hundred pieces from the institution's collection that trace human history, from a stone chopping tool…
discovered in Tanzania in 1931--and estimated to be one of the first manmade objects--to a solar-powered lamp and charger manufactured in China in 2010. Bestseller. 2010
Ancient Rome!: exploring the culture, people & ideas of this powerful empire
By Michael P. Kline, Avery Hart, Sandra Gallagher. 2002
Activities, games, projects, and questions for thought and discussion aim to bring about an understanding of this ancient civilization. Covers…
myths, gods, wars, leaders, Roman numerals, arches, aqueducts, family life, and more. For grades 4-7. 2002
The shallows: what the Internet is doing to our brains
By Nicholas Carr, Nicholas G Carr. 2010
Journalist Carr expands upon his 2008 article in The Atlantic Monthly entitled "Is Google Making Us Stupid?" Citing neurology research,…
he argues that humans are losing our capacity for concentration, contemplation, and reflection as advancing technology changes our neural pathways. Pulitzer Prize finalist. 2010
Idea man: a memoir by the co-founder of Microsoft
By Paul Allen. 2011
Allen, who cofounded Microsoft in 1975, traces the early years of the computer company and his relationship with his business…
partner and high school friend Bill Gates. Discusses his career blunders, ownership of the Seattle Seahawks and Portland Trail Blazers, recovery from Hodgkin's lymphoma, and philanthropic pursuits. 2011
The information: a history, a theory, a flood
By James Gleick. 2011
Author of Genius (DB 36181) and Chaos (RC 27005) chronicles the history of humanity's efforts to store, access, and communicate…
information--from Paleolithic cave paintings to early-twenty-first-century search engines. Discusses prominent inventors Charles Babbage, Ada Byron, Samuel Morse, Alan Turing, and Claude Shannon. 2011
Steve Jobs
By Walter Isaacson. 2011
Biography of entrepreneur Steve Jobs (1955-2011) chronicles his childhood, education, entry-level jobs in California's Silicon Valley, 1976 cofounding of Apple…
computer in his parents' garage, and leadership in spearheading the iPod, iPhone, and iPad. Discusses Jobs's personal and professional relationships and his 2003 cancer diagnosis. Some strong language. Bestseller. 2011
The master switch: the rise and fall of information empires
By Tim Wu. 2010
Historical analysis of mass-communication media--radio, telephone, television, and film--introduced during the twentieth century. Examines each technology's trajectory from being free…
and open for public access to becoming closed and controlled by a single corporation or cartel led by Adolph Zukor, David Sarnoff, and others. 2010
Finders keepers: a tale of archaeological plunder and obsession
By Craig Childs. 2010
Relic hunter and naturalist exposes the dark side of archaeology. Discusses the reasons people loot, citing cases of antiquities traffickers,…
immoral museum curators, and wealthy collectors. Argues that taking artifacts separates them from their history. Explains his own low-impact method of exploration. 2010
Lords of the sea: the epic story of the Athenian navy and the birth of democracy
By John R. Hale. 2009
Archaeologist, historian, and author of The Civilization of Europe in the Renaissance (DB 40011) describes the origins, growth, and campaigns…
of the Athenian navy, which dominated Greece during the fifth century BCE. Posits that using citizens to man the ships during crises fostered democracy. 2009
Computing: a concise history (MIT Press essential knowledge series)
By Paul E. Ceruzzi. 2012
Smithsonian Institution curator details the invention and development of computing, from punch cards to smartphones. Focuses on four themes: the…
coding of information in binary form, the convergence of different technologies, advances in solid-state electronics, and the interaction between people and machines. 2012
The mobile wave: how mobile intelligence will change everything
By Michael Saylor. 2012
Software-company CEO posits society is at the tipping point of the Information Revolution, which he compares to the Agricultural and…
Industrial revolutions. Explores the history of computing and the rise of mobile technologies and social networks and analyzes their impact on entertainment, commerce, and health care. 2012
Turing's cathedral: the origins of the digital universe
By George Dyson. 2012
Technology historian examines the creation of one of the first computers: the Universal Machine proposed by Alan Turing in 1936.…
Chronicles the 1945 gathering of scientists, led by mathematician John von Neumann, who constructed the theoretical machine that would later assist early weather modeling and nuclear weapons development. 2012
Steve Jobs: the man who thought different : a biography
By Karen Blumenthal. 2012
Recounts the life and career of the late founder of Apple, Steve Jobs (1955-2011). Covers his adoption and childhood, his…
friendship with Steve Wozniak, and his dynamic relationship with Apple--as chairman, head of the Mac department, advisor, and CEO--until his death. For junior and senior high and older readers. 2012
The ancient guide to modern life
By Natalie Haynes. 2011
Author, comedian, and BBC presenter explores anecdotes from antiquity that illuminate the origins of our culture and its links with…
the past. Debunks myths--Caesar's last words were not "Et tu, Brute?"--and makes surprising connections, such as the similarities between the Trojan hero Aeneas and TV's Buffy the Vampire Slayer. 2010
The man with the bionic brain: and other victories over paralysis
By Jon Mukand. 2012
Rehabilitation physician discusses BrainGate, the microelectrode system that operates by recognizing thought patterns that can manipulate a computer screen. Recounts…
implanting the device in the brain of Matthew Nagle, a twenty-one-year-old who suffered a stab wound in his neck that severed his spinal cord and made him a quadriplegic. 2012
The hemlock cup: Socrates, Athens and the search for the good life
By Bettany Hughes. 2011
Award-winning historian, author, and broadcaster examines the life and times of Athenian philosopher Socrates (469-399 B.C.E.). Explores the world Socrates…
inhabited, the ideas he espoused, and his seminal influence on Western thought. 2011
Is this thing on?: a computer handbook for late bloomers, technophobes, and the kicking & screaming
By Abby Stokes, Abigail Stokes. 2011
Computer instructor presents concepts and techniques for computer novices. Covers subjects such as purchasing a computer, establishing Internet access, and…
working with iPads and mobile devices. Also offers tips on online banking, shopping, and using social media. 2011
Dreaming in code: Ada byron lovelace, computer pioneer
By Emily Arnold McCully. 2019
This illuminating biography reveals how the daughter of Lord Byron, Britain's most infamous Romantic poet, became the world's first computer…
programmer. Even by 1800s standards, Ada Byron Lovelace had an unusual upbringing. Her strict mother worked hard at cultivating her own role as the long-suffering ex-wife of bad-boy poet Lord Byron while raising Ada in isolation. Tutored by the brightest minds, Ada developed a hunger for mental puzzles, mathematical conundrums, and scientific discovery that kept pace with the breathtaking advances of the industrial and social revolutions taking place in Europe. At seventeen, Ada met eccentric inventor Charles Babbage, a kindred spirit. Their ensuing collaborations resulted in ideas and concepts that presaged computer programming by almost two hundred years, and Ada Lovelace is now recognized as a pioneer and prophet of the information age. Award-winning author Emily Arnold McCully opens the window on a peculiar and singular intellect, shaped—and hampered—by history, social norms, and family dysfunction. The result is a portrait that is at once remarkable and fascinating, tragic and triumphant