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Canadian digital-marketing expert offers advice for integrating social media and personal branding into a new business model with the potential…
of reaching a larger consumer base. Offers examples of people who used Facebook, blogs, smartphones, and netbooks to successfully expand their businesses. 2009
The wizard of lies: Bernie Madoff and the death of trust
By Diana B. Henriques. 2011
Drawing from interviews she had with the imprisoned Wall Street financier, New York Times reporter Henriques explains how Bernie Madoff…
executed the decades-long Ponzi scheme that swindled investors out of more than $65 billion until his 2008 arrest. Also provides details from various lawsuits and government investigations. 2011
Sex on the moon: the amazing story behind the most audacious heist in history
By Ben Mezrich. 2011
Detailed account of college intern Thad Roberts's theft of moon rocks from NASA in 2002 and the FBI sting that…
snared him. Describes Roberts's sheltered upbringing, his estrangement from his parents, and his romance with a coworker that motivated the heist. Some strong language. 2011
The shallows: what the Internet is doing to our brains
By Nicholas Carr, Nicholas G Carr. 2010
Journalist Carr expands upon his 2008 article in The Atlantic Monthly entitled "Is Google Making Us Stupid?" Citing neurology research,…
he argues that humans are losing our capacity for concentration, contemplation, and reflection as advancing technology changes our neural pathways. Pulitzer Prize finalist. 2010
Idea man: a memoir by the co-founder of Microsoft
By Paul Allen. 2011
Allen, who cofounded Microsoft in 1975, traces the early years of the computer company and his relationship with his business…
partner and high school friend Bill Gates. Discusses his career blunders, ownership of the Seattle Seahawks and Portland Trail Blazers, recovery from Hodgkin's lymphoma, and philanthropic pursuits. 2011
The information: a history, a theory, a flood
By James Gleick. 2011
Author of Genius (DB 36181) and Chaos (RC 27005) chronicles the history of humanity's efforts to store, access, and communicate…
information--from Paleolithic cave paintings to early-twenty-first-century search engines. Discusses prominent inventors Charles Babbage, Ada Byron, Samuel Morse, Alan Turing, and Claude Shannon. 2011
The company we keep: a husband-and-wife true-life spy story
By Robert Baer, Dayna Baer. 2011
The author of See No Evil (DB 53770), the basis for the movie Syriana, and his wife Dayna share their…
anecdotes of working for the CIA. They describe their first meeting while on assignment in the Balkans and recount falling in love years later. Some strong language. 2011
Steve Jobs
By Walter Isaacson. 2011
Biography of entrepreneur Steve Jobs (1955-2011) chronicles his childhood, education, entry-level jobs in California's Silicon Valley, 1976 cofounding of Apple…
computer in his parents' garage, and leadership in spearheading the iPod, iPhone, and iPad. Discusses Jobs's personal and professional relationships and his 2003 cancer diagnosis. Some strong language. Bestseller. 2011
The master switch: the rise and fall of information empires
By Tim Wu. 2010
Historical analysis of mass-communication media--radio, telephone, television, and film--introduced during the twentieth century. Examines each technology's trajectory from being free…
and open for public access to becoming closed and controlled by a single corporation or cartel led by Adolph Zukor, David Sarnoff, and others. 2010
Author of Wildflower (DB 70537) investigates the case of Christian Gerhartsreiter, who came to America from Germany in 1978 and…
adopted a series of blue-blood identities. Details Gerhartsreiter's schemes, including his last and biggest, when he posed as "Clark Rockefeller" and kidnapped his own daughter. Some strong language. Bestseller. 2011
Clarence Darrow: attorney for the damned
By John A. Farrell. 2011
Chronicles the personal and professional life of Darrow (1857-1938), the Chicago railroad lawyer who at age thirty-six became a defender…
of progressive causes. Highlights Darrow's role as defense attorney in the 1910 Los Angeles Times bombing, the 1924 Leopold and Loeb child-murder case, and the 1925 Scopes "monkey" trial. Some strong language. 2011
Computing: a concise history (MIT Press essential knowledge series)
By Paul E. Ceruzzi. 2012
Smithsonian Institution curator details the invention and development of computing, from punch cards to smartphones. Focuses on four themes: the…
coding of information in binary form, the convergence of different technologies, advances in solid-state electronics, and the interaction between people and machines. 2012
The mobile wave: how mobile intelligence will change everything
By Michael Saylor. 2012
Software-company CEO posits society is at the tipping point of the Information Revolution, which he compares to the Agricultural and…
Industrial revolutions. Explores the history of computing and the rise of mobile technologies and social networks and analyzes their impact on entertainment, commerce, and health care. 2012
My beloved world
By Sonia Sotomayor. 2013
Memoir of United States Supreme Court justice Sonia Sotomayor (born 1954). Recalls growing up with her Puerto Rican family in…
the Bronx and being diagnosed with juvenile diabetes. Discusses her family life, education at Princeton and Yale, and becoming a district court judge in 1992. Bestseller. 2013
Giant in the shadows: the life of Robert T. Lincoln
By Jason Emerson. 2012
Biography of Robert T. Lincoln (1843-1926), the only son of Abraham Lincoln to reach adulthood. Discusses the political career of…
the Harvard-educated Chicago lawyer and businessman as a diplomat and U.S. secretary of war. Analyzes his relationship with his mother and covers the management of his father's legacy. 2012
Turing's cathedral: the origins of the digital universe
By George Dyson. 2012
Technology historian examines the creation of one of the first computers: the Universal Machine proposed by Alan Turing in 1936.…
Chronicles the 1945 gathering of scientists, led by mathematician John von Neumann, who constructed the theoretical machine that would later assist early weather modeling and nuclear weapons development. 2012
Steve Jobs: the man who thought different : a biography
By Karen Blumenthal. 2012
Recounts the life and career of the late founder of Apple, Steve Jobs (1955-2011). Covers his adoption and childhood, his…
friendship with Steve Wozniak, and his dynamic relationship with Apple--as chairman, head of the Mac department, advisor, and CEO--until his death. For junior and senior high and older readers. 2012
The man with the bionic brain: and other victories over paralysis
By Jon Mukand. 2012
Rehabilitation physician discusses BrainGate, the microelectrode system that operates by recognizing thought patterns that can manipulate a computer screen. Recounts…
implanting the device in the brain of Matthew Nagle, a twenty-one-year-old who suffered a stab wound in his neck that severed his spinal cord and made him a quadriplegic. 2012
The oath: the Obama White House and the Supreme Court
By Jeffrey Toobin. 2012
Legal analyst and author of The Nine (DB 64971) assesses the ideological differences between Chief Justice John Roberts and President…
Barack Obama. Details the politics and procedural strategies behind court decisions--including the 2012 ruling that narrowly upheld the Affordable Care Act--and their implications. Some strong language. 2012
Is this thing on?: a computer handbook for late bloomers, technophobes, and the kicking & screaming
By Abby Stokes, Abigail Stokes. 2011
Computer instructor presents concepts and techniques for computer novices. Covers subjects such as purchasing a computer, establishing Internet access, and…
working with iPads and mobile devices. Also offers tips on online banking, shopping, and using social media. 2011