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Zara: Visión y estrategia de Amancio Ortega
By David Martínez. 2012
Las claves del mayor milagro empresarial de las últimas décadas solo se pueden comprender conociendo a su creador, Amancio Ortega.…
El espectacular crecimiento de Zara es el fenómeno empresarial más destacado de la historia reciente de nuestro país. Nacida en un momento de clara decadencia de la industria textil, Zara se basa en un modelo de negocio que se ha demostrado imbatible, y que constituye un caso único, estudiado y admirado en todo el mundo. Su vertiginosa expansión y su éxito están inseparablemente ligados a la figura de su fundador, Amancio Ortega, y a su visión única del cliente y del negocio. Zara analiza cuáles son los principios y estrategias que a lo largo de las diferentes etapas de consolidación y crecimiento de la compañía han inspirado a Amancio Ortega a tomar las decisiones claves en cada momento y que constituyen la base de esta multinacional. Desde la gestión de las tiendas hasta el sistema de diseño y aprovisionamiento de Inditex, el libro recorre todos los aspectos de una brillante trayectoria que está estrechamente vinculada a la biografía y la personalidad excepcionales de su fundador, y a su forma de entender a los clientes y de gestionar su empresa. Los expertos opinan...«Por fin un libro equilibrado entre la historia de su patrón y la de la empresa que creó. Un libro interesante, repleto de datos inéditos, pero, sobre todo, valiente, ya que hay que serlo para poder escribir una historia optimista de una gran empresa española en los tiempos que corren.»José Luis Nueno, catedrático de Marketing del IESE «Pasar por delante de los amplios escaparates de Zara en Manhattan nos lleva a plantearnos ¿cómo ha llegado esta empresa a alcanzar su enorme éxito internacional, y cuáles son las claves de la personalidad de quien ha impulsado esta aventura? El libro de David responde a estas preguntas con enorme claridad.»Emili J. Blasco, corresponsal de ABC en Estados Unidos «Si alguien es digno de la admiración general es Amancio Ortega, que ha sido capaz de transformar todo un sector a nivel mundial. Cualquier esfuerzo encaminado a acercarnos a su figura, tal como realiza David Martínez, es un gran beneficio para todos los interesados en aprender a aportar valor de forma innovadora.»Juan Ramis, profesor de Innovación de ESADEParents and Family Planning Services
By Ann Cartwright. 2009
Parents and Family Planning Services focuses on parents of a sample of newborns in twelve areas of England and Wales…
during the 1970s. The parents were asked about their contraceptive practices, attitudes toward different methods of birth control, and opinions of-and experience with-different types of services. General practitioners, health visitors, and doctors at family planning clinics were interviewed about their views and practices. This juxtaposition of the attitudes of parents and professionals highlights the reasons why people do not use effective methods of birth control, and leads to suggestions as to how they could be helped to do so. Several chapters discuss fathers' attitudes and actions, the views of parents and professionals, and the influence of religion, social class, education, and geographic location. The final chapter is concerned with possible changes in contraceptive habits, and the ways in which services can develop to help more women avoid unwanted pregnancies. The work has ongoing policy implications, and also indicates how attitudes and change evolve over time. Parents and Family Planning Services is predicated on the assumption that unwanted fertility is to be avoided. It underscores the need for a proliferation of different sorts of services: more clinics, an increase in the help and advice given at hospitals, the development of a supportive and integrated home service. This volume is a significant contribution to the literature in this vital field. It remains essential reading for both professionals and concerned policy personnel, particularly those interested in the evolution of policy and practice.You Can't F*ck Up Your Kids: A Judgment-Free Guide to Stress-Free Parenting
By Lindsay Powers. 2020
Cribsheet meets The Sh!t No One Tells You in this no-holds-barred, judgment-free parenting guide that sets the record straight on…
every hot-button parenting topic by longtime journalist and founder of the viral #NoShameParenting movement. What if you could do more for your kids, by doing a whole lot less? Parenting today has become a competitive sport, and it seems that everyone is losing. From the very moment that little line turns blue, parents-to-be find themselves in a brave new world where every decision they make is fraught, every action they take is judged, and everything they do seems to be the wrong thing. Formula feed? Breast is best. Breastfeed in public? That&’s indecent. Cry it out? You&’re causing permanent harm to your child. Don&’t sleep train? Your child will never learn to sleep on his or her own. Stay home? You&’re setting a bad example for your kids. Go back to work? Don&’t you love your kids more than your job? Lindsay Powers—former editor-in-chief of Yahoo! Parenting, creator of the #NoShameParenting movement, and mom of two—is here to help parents everywhere breathe a collective sigh of relief. This laugh-out-loud funny, accessible, and reassuring book sets the record straight on all of the insane conflicts that parents face—from having a glass of wine while pregnant to sleep training, childcare, feeding, and even sex after baby. Drawing on the latest research and delivered in a relatable, comforting voice, You Can&’t F*ck Up Your Kids demonstrates that it is possible to take the stress out of parenting and sit back and enjoy the ride.Breastfeeding and Media: Exploring Conflicting Discourses That Threaten Public Health
By Katherine A. Foss. 2017
This book centers on the role of media in shaping public perceptions of breastfeeding. Drawing from magazines, doctors' office materials,…
parenting books, television, websites, and other media outlets, Katherine A. Foss explores how historical and contemporary media often undermine breastfeeding efforts with formula marketing and narrow portrayals of nursing women and their experiences. Foss argues that the media's messages play an integral role in setting the standard of public knowledge and attitudes toward breastfeeding, as she traces shifting public perceptions of breastfeeding and their corresponding media constructions from the development of commercial formula through contemporary times. This analysis demonstrates how attributions of blame have negatively impacted public health approaches to breastfeeding, thus confronting the misperception that breastfeeding, and the failure to breastfeed, rests solely on the responsibility of an individual mother.From the author of &“Fertility Diary&” for the New York Times Motherlode blog comes a reassuring, no-nonsense guide to both…
the emotional and practical process of trying to get pregnant, written with the smarts, warmth, and honesty of a woman who has been in the trenches. &“A compassionate, often funny, well-researched, and ultimately empowering guide.&”—Lori Gottlieb, New York Times bestselling author of Maybe You Should Talk to Someone There are so many ways to be Not Pregnant: You can be young, old, partnered, or unpartnered. Maybe you have endometriosis. Maybe you don&’t have enough eggs or your partner doesn&’t have enough sperm. Or maybe there&’s nothing wrong except you&’re Just. Not. Pregnant. Amy Klein has been there. Faced with fertility obstacles, she quickly became an expert. After nine rounds of IVF, four miscarriages, three acupuncturists, two rabbis, and one reproductive immunologist, she finally became a mother. And she wrote about it all for the New York Times Motherlode blog in her &“Fertility Diary&” column. Now, Amy has written the book she wishes she&’d had when she was trying to get pregnant. With advice from medical experts as well as real women, she outlines your options every step of the way, from questions you should ask to advice on getting your mother-in-law to mind her own beeswax. In this comprehensive road map to infertility, you&’ll find topics such as: • whether to freeze your eggs • finding (and affording) a clinic • what to expect during your first IVF cycle • baby envy—aka it&’s okay to skip your friend&’s shower • whether the alternative route—acupuncture, herbs, supplements—is for you • helpful tips, charts, and more! Empowering, compassionate, and down-to-earth, The Trying Game will show you what to expect when you&’re not expecting with heart and humanity when you need it the most.Betsey: A Memoir
By Betsey Johnson, Mark Vitulano. 2020
A memoir by the internationally famous fashion designer and style iconMention the name "Betsey Johnson" and almost every woman from…
the age of 15 to 75 can rapturously recall a favorite dress or outfit; whether worn for a prom, a wedding, or just to stand out from the crowd in a colorful way. They may also know her as a renegade single mom who palled around with Edie Sedgwick, Twiggy, and The Velvet Underground, or even as a celebrity contestant on Dancing with the Stars. Betsey is also famous for her iconic pink stores (she had 65 shops across the US) and for her habit of doing cartwheels and splits down the runway at the close of her fashion shows. Throughout her decades-long career, she's taken pride in producing fun but rule-breaking clothing at an accessible price point. What they might not know is that she built an empire from scratch, and brought stretch clothing to the masses in the 80s and 90s. Betsey will take the reader behind the tutu and delve deeply into what it took to go from a white picket fence childhood in Connecticut to becoming an internationally known force in a tough, competitive business. The book will feature Betsey's candid memories of the fashion and downtown scene in the 60s and how she started her own business from the ground up after designing successfully for multiple other companies. She will discuss that business's ups and downs and reinventions (including bankruptcy), and her thoughts on body image, love, divorce, men, motherhood, and her bout with breast cancer. Betsey will be richly illustrated with many of her landmark clothes, fashion sketches, and personal photos--making the book the perfect memento and gift for every girl (of any age) for whom Betsey is, as a recent New York Times profile noted, "a role model still."Why Did No One Tell Me This?: The Doulas' (Honest) Guide for Expectant Parents
By Natalia Hailes, Ash Spivak. 2020
Full of honest advice and inclusive options, Why Did No One Tell Me This? is the funny, personality-filled, illustrated guide…
to pregnancy, birth, and beyond that modern parents have been waiting for. Pregnancy and childbirth are full of big questions -- what if my baby is enormous? Will my water break naturally? What even goes into a 'birth plan'? How on earth am I going to keep this child alive once it's here? And where do I turn for advice that will really work for me and my life? In Why Did No One Tell Me This? doulas and reproductive health experts Natalia Hailes and Ash Spivak answer these questions and more for today's wellness-focused, intersectional parents-to-be. Drawing on years of experience in their birth doula practice Brilliant Bodies, Natalia and Ash guide readers through the entire process, from the earliest stages of pregnancy to the jungle of postpartum feelings and responsibilities. Bite-sized pieces of advice are interspersed with vibrant illustrations by artist Louise Reimer to break down the doubts and fears that often surround childbirth, empowering readers to explore their own individual needs, know their rights, and find their voice both during and after pregnancy. By addressing common fears, incorporating regular tips for partners, and providing information on a wide array of birth and parents styles, this unique and inclusive guide is the perfect tool for a new generation of parents.Bloomberg by Bloomberg, Revised and Updated
By Michael R. Bloomberg. 2019
Michael Bloomberg rose from middle-class Medford, Massachusetts to become a pioneer of the computer age, mayor of New York, one…
of the world's most generous philanthropists, and one of America's most respected—and fearless—voices on gun violence, climate change, public health, and other issues. And it all happened after he got fired at the age of 39. This is his story, told in his own words and in his own candid style. After working his way through college and graduating from Harvard Business School, Bloomberg landed on the bottom rung of a Wall Street firm and worked his way up to partner. But in 1981, he was forced out of the firm. With an idea for computerizing financial data, Bloomberg started his own company. And, since personal computers barely existed, he built his own. Specially designed for Wall Street traders and analysts, the Bloomberg Terminal revolutionized the world of finance. Under Bloomberg's leadership, his company grew rapidly, playing David to the Goliaths of finance and media—and making Bloomberg one of the world's wealthiest men. Bloomberg by Bloomberg offers an intimate look at the creative mind and driven personality behind the Bloomberg brand. He describes in vivid detail his early Wall Street career, both the victories and frustrations, including a personal account of what it was like to be fired and given $10 million on the same day. He combines personal stories with penetrating insights into business and technology, while also offering lessons from his unique approach to management. There is no one in business or politics quite like him—or who has had more success in both areas.Dad's Guide to Pregnancy For Dummies
By Scott Lancaster, Stefan Korn, Eric Mooij. 2012
A practical, hands-on guide for all dads-to-be Being a dad has changed so much since you were born that you'd…
be forgiven for feeling a bit lost! This useful guide is filled with all the info that fathers-to-be need, covering the logistical, physical and emotional aspects of your journey into parenthood. Find out how you can get involved and support your partner! Get to grips with Pregnancy 101 — understand how your baby develops Plan for your baby's homecoming — discover the essential gear you need to buy (you need more than you think!) Choose the right carer — decide on the best person to get you and your partner through the pregnancy and birth Prepare for the big event — learn how to bea great birth partner and help your partner through labour Keep your baby safe and sound — discover how to care for a newborn Find support for yourself — work out who you can turn to for help Open the book and find: What to do when conception doesn't happen How to play an involved and active part in your partner's pregnancy Secrets for keeping your pregnant partner happy and healthy Information on your role during labour Advice on bringing your newborn home Lists of essential gadgets for babies (and dads)The Rebel Mama's Handbook for (Cool) Moms
By Aleks Jassem, Nikita Stanley. 2020
If you’re a mom (or mom-to-be) who wants to raise decent human beings, maintain your pre-baby identity and not lose…
your sh*t along the way, congrats: you’ve just found the parenting book of your dreams. The Rebel Mama's Handbook for (Cool) Moms is a girlfriend’s guide to early motherhood. It’s the Coles Notes for all those boring baby books you never get through. It’s the instruction manual you wish your kid(s) came with—complete with cocktail list. Welcome to motherhood. Let’s do this . . .How to Prepare for Home Birth: The Joy of Having Babies at Home for Health and Well-Being
By Shantel Silbernagel. 2020
For First-, Second-, or Third-Time Moms, Single Parents, Same-Sex Parents, and More—This Isn&’t Your Typical &“Birth Story&” Book! With an…
exciting collection of personal narratives, How to Prepare for Home Birth sheds light on the varied and fascinating experiences of women choosing home birth. Anyone even remotely interested in home birth will want to pull up a chair and witness one of the most intimate moments in each family&’s life. From the redwoods of California to a converted cowshed in Ireland, readers will be not only entertained, but also exposed to what home birth really feels, looks, and sounds like. Topics include:First-time home birthHome birth after hospital birthHome birth after Cesarean sectionPostpartum adviceAnd so much moreExpectant parents will come away with a deep understanding and sense of security, knowing that if others have done this, they can, too.Fit Pregnancy For Dummies
By Tere Stouffer Drenth, Catherine Cram. 2004
Are you intrigued by the idea of working out during pregnancy, but think it can’t be safe? Are you unsure…
how the words fit and pregnancy actually make sense in the same sentence? If so, you’ve come to the right place. This easy-to-follow guide shows you how you can be fit and pregnant, whether you’re new to exercise or have been working out for years, and whether you’re in your second week of pregnancy or your 32nd. Fit Pregnancy For Dummies is for you if you’re pregnant, if you’re thinking about becoming pregnant, and You want to be as fit and healthy as you can be — whatever your current fitness level — without in any way jeopardizing your health or the health of your baby. This guide gives you the straight facts on: Staying safe when you exercise Developing a plan with your health provider Choosing the right equipment Modifying your routine for each trimester Eating well for nine months and beyond From yoga and swimming to weight training, aerobics, and much more, you’ll see how to get started with a fun, step-by-step fitness routine that will make your entire pregnancy easier to manage. Postpartum expert and prenatal fitness class instructor Catherine Cram and fitness expert Tere Stouffer Drenth give you the scoop on the activities that work best for pregnant women and how to set up a routine that works best for you. You’ll understand how a fit pregnancy helps you with delivery and postpartum shape-up. Plus, you get expert advice on activities to avoid, eating well, and staying motivated during and after your pregnancy, as well as: Dressing comfortably for your workout Warming up and stretching to increase flexibility and avoid injury Modifying your exercise routine Staying fit after giving birth Finding the time for exercise and motherhood Complete with special tips on exercising indoors, staying motivated, getting your family hooked on fitness, and helping your child grow up healthy and fit, Fit Pregnancy For Dummies is the key to exercising safely and staying fit throughout your pregnancy and beyond!Up and to the Right: The Story of John W. Dobson and Formula Growth Second Edition
By Craig Toomey. 2020
In 1960, Montreal stock broker John Dobson launched an informal investment club with a close group of friends and associates,…
including future prime minister John Turner. His Formula Growth Fund would go on to become one of North America's most successful investment funds, consistently outperforming the Dow Jones Industrial Average and attracting the likes of legendary investor Sir John Templeton. Up and to the Right tells the story behind John Dobson's investment success as well as his many contributions to entrepreneurial education. Craig Toomey provides valuable insight into Dobson's unconventional but disciplined investment approach, his uncanny ability to predict winning stocks, and his unwavering faith in the market despite its many ups and downs. Coinciding with the sixtieth anniversary of the Formula Growth Fund, this revised edition brings the company's story up to 2019, presenting new material and case studies and describing recent developments, including how Formula Growth tripled its assets under management to $1.5 billion through the launch of a successful hedge fund platform and expansion into Asia. Based on interviews with Dobson as well as with dozens of members of his extensive network of friends, colleagues, and investment professionals, Up and to the Right is a fascinating story about a great Canadian who believed deeply in self-reliance and free enterprise as well as the value of friendship, pursuing one's passions, and working for the greater good.Pregnancy For Canadians For Dummies
By Keith Eddleman, Mary Duenwald, Joanne Stone, Janice Pearson. 2007
An essential guide for the realities of pregnant life in Canada Is it okay to dye your hair when you…
are pregnant? How about eating sushi? What about epidurals and back tattoos? Pregnancy should be a joy, not a worry. Pregnancy For Canadians For Dummies addresses commonly asked questions, clears up myths, and offers solid advice from real, medically-based data. Topics include: A trimester-by-trimester look at your baby's development. Find out what's normal - and what's not New findings about the treatment of pre-term labour and Down syndrome screening, and available options for detecting various problems What to expect during labor and delivery The latest news on prenatal testing, premature and multiple births, anesthesia and cesarean deliveries When the unexpected happens: recurrent miscarriages, late-pregnancy loss, fetal abnormalities Pregnancy For Canadians For Dummies will offer comfort and reassurance while serving as a guide to what mother and baby experience before, during, and just after birth.Pregnancy For Dummies
By Keith Eddleman, Mary Duenwald, Joanne Stone, Jane Palmer. 2012
Your complete guide to having a healthy, happy pregnancy This updated and expanded third edition of Pregnancy ForDummies offers mothers-to-be…
practical advice and expert guidance on every stage of their pregnancy — and beyond! Understand what's happening with your baby and your body, and be guided through what to expect from labour, birth and becoming a new parent. Follow your baby's development — understand the changes you and your baby go through during all three trimesters Research your birth options — make informed choices that best suit your needs Care for your baby before birth — eat well and keep active during pregnancy Prepare for the birth of your baby — know what happens before, during and after labour Look after your newborn — find advice on breastfeeding and bringing your baby home Keep up with current issues —identify issues facing mothers today, such as returning to work or having children later in life Get expert advice on special situations — meet the challenges of multiple births, problems during pregnancy or miscarriage Open the book and find: Ways to increase your chances of getting pregnant Clear illustrations of how the body changes during pregnancy Advice for managing pre-existing conditions during pregnancy Discussion about complementary and alternative therapies Simple explanations of your birth options Information about parental leave entitlements Websites to access further supportPostpartum Depression For Dummies
By Shoshana S. Bennett. 2007
It's a great blessing when a new mom with postpartum depression (PPD) is fortunate enough to be diagnosed early by…
a knowledgeable medical practitioner or therapist. But without guidance, it isn't always clear where the boundary between normal baby blues and PPD lies. As with any other illness, the quicker that PPD is identified and treated, the faster the woman will recover. Postpartum Depression For Dummies can help you begin the process of determining what’s going on with you and give you a better idea of where you fall so that you can get yourself into proper treatment right away. The book covers all aspects of PPD, from its history and its origins to its effects on women and their families to the wide variety of treatments available—including conventional Western medicine, psychological therapy, alternative medical treatments, and self-care measures. Postpartum Depression For Dummies reveals: Why some doctors may be hush-hush about PPD How to distinguish between pregnancy hormone changes, "baby blues," and PPD The difficulties of getting a proper diagnosis The role and importance of a therapist The benefits of medication for depression Alternative treatments with a successful track record How to find the right balance of psychological, medical, and alternative treatment Ways you can help foster recovery The nutrition you need to care for yourself properly How to help your partner help you Postpartum Depression For Dummies also provides the additional resources you need—web sites, organizations, and further reading—to help avoid the unnecessary suffering caused by undiagnosed and untreated PPD and survive and thrive as a new mom.The John Deere Story: A Biography Of Plowmakers John And Charles Deere
By Jeremy Dahlstrom. 2005
Today, John Deere is remembered-some say mistakenly-as the inventor of the steel plow. Who was this legendary man and how…
did he create the internationally renowned company that still bears his name? He began as a debt-stricken blacksmith who, fleeing debt in New England in the 1830s, set up shop in a little town on the Illinois frontier. There, in response to farmers' struggles, he designed a new plow that cut through the impervious prairie sod and lay open the rich, heavy soil for planting. The demand for his polished steel plow convinced him to specialize in farm implements. In the decades before the Civil War, John Deere envisioned a company supplying midwestern farmers with reliable, affordable equipment. He used only high quality, imported steel and resisted pressure to raise prices. At the same time, he won respectful affection from his employees by working alongside them on the shop floor. Upon taking the helm in the 1860s, John's only surviving son, Charles, expanded the Moline factories to increase production, started branch houses in major midwestern cities to speed distribution, and began to transform the company into a modern corporation. The transformation didn't come without difficulties however: Charles found himself battling the Grange, facing threats of labor unions and strikes led by his own employees, and enduring patent suits and blatant thefts of product designs and advertising.Remembering Marshall Field's (Images of America)
By Leslie Goddard. 2011
For more than 150 years, Marshall Field's reigned as Chicago's leading department store, celebrated for its exceptional service, spectacular window…
displays, and fashionable merchandise. Few shoppers recalled its origins as a small dry goods business opened in 1852 by a New York Quaker named Potter Palmer. That store, eventually renamed Marshall Field and Company, weathered economic downturns, spectacular fires, and fierce competition to become a world-class retailer and merchandise powerhouse. Marshall Field sent buyers to Europe for the latest fashions, insisted on courteous service, and immortalized the phrase "give the lady what she wants." The store prided itself on its dazzling Tiffany mosaic dome, Walnut Room restaurant, bronze clocks, and a string of firsts including the first bridal registry and first book signing.The riveting story of a trading prodigy who amassed $70 million from his childhood bedroom--until the government accused him of…
helping trigger an unprecedented market collapse *Soon to be a feature film starring Dev Patel*On May 6, 2010, financial markets around the world tumbled simultaneously and without warning. In the span of five minutes, a trillion dollars of valuation was lost. The Flash Crash, as it became known, represented the fastest drop in market history. When share values rebounded less than half an hour later, experts around the globe were left perplexed. What had they just witnessed?Navinder Singh Sarao hardly seemed like a man who would shake the world's financial markets to their core. Raised in a working-class neighborhood in West London, Nav was a preternaturally gifted trader who played the markets like a computer game. By the age of thirty, he had left behind London's "trading arcades," working instead out of his childhood home. For years the money poured in. But when lightning-fast electronic traders infiltrated markets and started eating into his profits, Nav built a system of his own to fight back. It worked--until 2015, when the FBI arrived at his door. Depending on whom you ask, Sarao was a scourge, a symbol of a financial system run horribly amok, or a folk hero who took on the tyranny of Wall Street and the high-frequency traders.A real-life financial thriller, Flash Crash uncovers the remarkable, behind-the-scenes narrative of a mystifying market crash, a globe-spanning investigation into international fraud, and the man at the center of them both.An in-depth, revelatory, and unbiased look at Amazon&’s world-dominating business model, the current competitors either imitating or trying to outfox…
Amazon, and the ways Bezonomics is shaping the life of every American consumer—from an award-winning Fortune magazine writer.Like Henry Ford, Sam Walton, or Steve Jobs in the early years of Ford, Walmart, and Apple, Jeff Bezos is the business story of the decade. Bezos, the richest man on the planet, has built one of the most efficient wealth-creation machines in history with 2% of US household income being spent on nearly 500 million products shipped from warehouses in seventeen countries. Amazon&’s business model has not only turned the retail industry and cloud computing inside out, but now its tentacles are squeezing media and advertising, and disrupting the state of technology, the economy, job creation, and society at large. Amazon&’s impact is so pervasive that business leaders in nearly every sector around the world need to understand how this force of nature operates. Based on unprecedented behind-the-scenes reporting from 150 sources inside and outside of Amazon, Bezonomics unveils the underlying principles Jeff Bezos uses to achieve his dominance—customer obsession, extreme innovation, and long-term management, all supported by artificial intelligence—and shows how these are being borrowed and replicated by companies across the United States, in China, and elsewhere. Brian Dumaine shares tips for Amazon-proofing your business. Most important, Bezonomics answers the fundamental question: How are Amazon and its imitators affecting the way we live, and what can we learn from them? A goldmine for some, and a threat for others, &“Bezonomics&” has become a life-shaping force both now and in the future that every American must know more about.