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SACRED LAND will enable you to discover the hidden secrets and meaning of the landscape around you, town or country,…
modern or old, wherever you live in Britain. There has been a dramatic growth in interest in our own history, buildings, landscape, sacred places, beliefs and culture over the last few years and this book will equip you with the tools to unlock the meaning, stories and history that are literally embedded in our landscape. It takes us from street names to churches; from hill forts to burial mounds; from the way a road bends to the shapes of fields in order to understand better the land that lies beneath our feet. In the literal shape of our countryside can be detected the eddies of time, politics, belief, warfare, passion and the durability of the human existence.SACRED LAND is a fascinating, accessible read and the perfect reference guide to have in your home or in your car. It will be of interest to everyone who loves history, sacred places and sacred history, and those who like to explore their ancestry and roots.We're all living longer than ever. But there is, inevitably, a point when most of us have to face the…
fact that Mum or Dad - or both - really do need more help. For many, the responsibility of supporting their parents and aiding them to make the right decisions at the right time can be challenging. This book covers the key issues surrounding caring for ageing parents:* What are the main health issues you need to be aware of? * What is really involved in moving into sheltered or residential care?* What happens if it's clear a parent can't cope at home but wants to stay there? This book enables you to tackle the small, practical, problems that crop up daily such as shopping, nutrition, cleaning and reduced mobility, as well at the bigger, more complex issues such as independence, health, changing roles, accommodation and financial issues. The invaluable insights contained in TIME TO HELP YOUR PARENTS will enable you to understand your parents' perspectives and enjoy your relationships with them as they grow older.No One Understands You and What to Do About It
By Heidi Grant Halvorson. 2015
Have you ever felt you're not getting through to the person you're talking to, or not coming across the way…
you intend? You're not alone.That's the bad news. But there is something we can do about it. Heidi Grant Halvorson, social psychologist and bestselling author, explains why we're often misunderstood and how we can fix that.Most of us assume that other people see us as we see ourselves, and that they see us as we truly are. But neither is true. Our everyday interactions are colored by subtle biases that distort how others see us-and also shape our perceptions of them.You can learn to clarify the message you're sending once you understand the lenses that shape perception: Trust. Are you friend or foe? Power. How much influence do you have over me? Ego. Do you make me feel insecure?Based on decades of research in psychology and social science, Halvorson explains how these lenses affect our interactions-and how to manage them.Once you understand the science of perception, you'll communicate more clearly, send the messages you intend to send, and improve your personal relationships. You'll also become a fairer and more accurate judge of others. Halvorson even offers an evidence-based action plan for repairing a damaged reputation.This book is not about making a good impression, although it will certainly help you do that. It's about coming across as you intend. It's about the authenticity we all strive for.Post-Truth: Why We Have Reached Peak Bullshit and What We Can Do About It
By Evan Davis. 2017
Low-level dishonesty is rife everywhere, in the form of exaggeration, selective use of facts, economy with the truth, careful drafting…
- from Trump and the Brexit debate to companies that tell us 'your call is important to us'. How did we get to a place where bullshit is not just rife but apparently so effective that it's become the communications strategy of our times? This brilliantly insightful book steps inside the panoply of deception employed in all walks of life and assesses how it has come to this. It sets out the surprising logic which explains why bullshit is both pervasive and persistent. Why are company annual reports often nonsense? Why should you not trust estate agents? And above all, why has political campaigning become the art of stretching the truth? Drawing on behavioural science, economics, psychology and of course his knowledge of the media, Evan ends by providing readers with a tool-kit to handle the kinds of deceptions we encounter every day, and charts a route through the muddy waters of the post-truth age.Growing Your Family Tree: Tracing Your Roots and Discovering Who You Are
By Cherry Gilchrist. 2012
The process of exploring your family history and roots is a moving and meaningful quest. It affects heart and soul,…
as well as providing an intellectual challenge to piece all the information together. GROWING YOUR FAMILY TREE is the first book to promote the experiential aspects of family history. It gives sound, practical advice on researching your family history, but also promotes the emotional, spiritual and creative elements of the task, helping to lift genealogy out of its earlier dry an formal setting, into a more meaningful and accessible activity which can enrich a person's identity.Advice and information includes:* How to write up your family history* How to make a heritage corner or trail in your home* A consideration the nature of ancestry, family lines and our inner connection with our ancestors* How to organise your research and keep moving forwardThe Worst-Case Scenario Survive-o-pedia: Junior Edition
By David Borgenicht, Robin Epstein. 2011
It's the best of the worst! This edition of the popular series loved by parents and kids alike serves up…
a wild ride through mudslides, volcanoes, shark-infested oceans, menacing mountains, and more. Seventy entries are packed with illuminating facts, eye-popping photos, hilarious illustrations, must-see maps, heaps of humor, and step-by-step instructions. Readers will be armed with the knowledge and skills needed to survive anything and live to tell about it!The Theory of the Leisure Class
By Thorstein Veblen. 1899
This scathing critique of America’s preoccupation with wealth and status in the Gilded Age continues to resonate more than a…
century after it was first published According to economist Thorstein Veblen, the leisure class produces nothing, contributes nothing, and creates nothing, yet exercises a peculiar control over American society. The shallowness of their interests—from fashion to sports to entertainment—endows the practice of “conspicuous consumption” with an undeserving air of respectability. Veblen deploys a razor sharp wit to expose the pretensions of the idle rich and their disastrous influence on the national character. From ruthless business practices to the plight of women in a male-dominated culture, The Theory of the Leisure Class tackles difficult subjects with sophisticated analysis and a vibrant literary style that influenced the work of authors including Edith Wharton, Henry James, and F. Scott Fitzgerald. A must-read for students of American history and anyone concerned about economic inequality, Veblen’s classic treatise is timelier today than ever. This ebook has been professionally proofread to ensure accuracy and readability on all devices.Innovation, Startups and Intellectual Property Management
By Ignacio De Leon, Jose Fernandez Donoso. 2017
This book identifies the potential of intellectual property as a competitive asset for Latin American firms. The authors employ a…
cognitive approach that involves identifying why small firms are reluctant to register patents, resorting rather to alternative IP competitive strategies. This, in turn, results in the undercapitalization of intellectual assets, thus creating hurdles for the development of capital venture markets. Using new data gathered from highly innovative SMEs in Latin America and the Caribbean, the authors bring a fresh cognitive approach towards understanding the institutional role of intellectual property, and outline various new policy recommendations.A penetrating critique tracing how under-regulated trading between European and U.S. banks led to the 2008 financial crisis—with a prescription…
for preventing another meltdown There have been numerous books examining the 2008 financial crisis from either a U.S. or European perspective. Tamim Bayoumi is the first to explain how the Euro crisis and U.S. housing crash were, in fact, parasitically intertwined. Starting in the 1980s, Bayoumi outlines the cumulative policy errors that undermined the stability of both the European and U.S. financial sectors, highlighting the catalytic role played by European mega banks that exploited lax regulation to expand into the U.S. market and financed unsustainable bubbles on both continents. U.S. banks increasingly sold sub-par loans to under-regulated European and U.S. shadow banks and, when the bubbles burst, the losses whipsawed back to the core of the European banking system. A much-needed, fresh look at the origins of the crisis, Bayoumi’s analysis concludes that policy makers are ignorant of what still needs to be done both to complete the cleanup and to prevent future crises.Discover Your Inner Economist
By Tyler Cowen. 2007
Read Tyler Cowen's posts on the Penguin Blog. In Discover Your Inner Economist one of America’s most respected economists presents…
a quirky, incisive romp through everyday life that reveals how you can turn economic reasoning to your advantage—often when you least expect it to be relevant. Like no other economist, Tyler Cowen shows how economic notions--such as incentives, signals, and markets-- apply far more widely than merely to the decisions of social planners, governments, and big business. What does economic theory say about ordering from a menu? Or attracting the right mate? Or controlling people who talk too much in meetings? Or dealing with your dentist? With a wryly amusing voice, in chapters such as “How to Control the World, The Basics” and “How to Control the World, Knowing When to Stop” Cowen reveals the hidden economic patterns behind everyday situations so you can get more of what you really want. Readers will also gain less selfish insights into how to be a good partner, neighbor and even citizen of the world. For instance, what is the best way to give to charity? The chapter title “How to Save the World—More Christmas Presents Won’t Help” makes a point that is every bit as personal as it is global. Incentives are at the core of an economic approach to the world, but they don’t just come in cash. In fact, money can be a disincentive. Cowen shows why, for example, it doesn’t work to pay your kids to do the dishes. Other kinds of incentives--like making sure family members know they will be admired if they respect you--can work. Another non- monetary incentive? Try having everyone stand up in your next meeting if you don’t want anyone to drone on. Deeply felt incentives like pride in one’s work or a passing smile from a loved one, can be the most powerful of all, even while they operate alongside more mundane rewards such as money and free food. Discover Your Inner Economist is an introduction to the science of economics that shows it to be built on notions that are already within all of us. While the implications of those ideas lead to Cowen’s often counterintuitive advice, their wisdom is presented in ordinary examples taken from home life, work life, and even vacation life… How do you get a good guide in a Moroccan bazaar? Read Tyler Cowen's posts on the Penguin Blog. .Research Methods: How To Design And Conduct A Successful Project (Student Handbks.)
By Peter Marshall. 2012
All social science courses offered at universities include a research methods module. This book explains the various methods available to…
social researchers, and the basic principles, strengths and weaknesses involved in the use of both qualitative and quantitative methods.Essay To Write? 2nd Edition: Make It Good, Make It Easy, Make It Fun! (Student Handbooks Ser.)
By Brendan Hennessy. 2002
Whether you are studying to graduate high-school or university, whatever the major, you need to get your essays right. This…
book will ensure that your essay flows smoothly from the introduction to that all-important conclusion.Writing Your Dissertation, 3rd Edition: The Bestselling Guide To Planning, Preparing And Presenting First-class Work (Student Handbooks)
By Derek Swetnam, Ruth Swetnam. 2000
Gives you the tools to produce a first class dissertationThis book gives you the confidence, tools and techniques to produce…
a first-class dissertation. It offers practical guidelines to planning realistic timetables and structuring every aspect of your work. Find out how to avoid common mistakes and the best way to present your work, and even how to assess your dissertation in the same way as a university or college tutor does.The Freelance Writer's Handbook: How to turn your writing skills into a successful business
By Andrew Crofts. 2007
Now in a fully updated third edition, The Freelance Writer's Handbook is the essential book for everyone who dreams of…
making money from their writing. It will appeal to all aspiring writers, whether they want to write as a full time profession, or simply to supplement their existing income through writing. This inspiring guide will also benefit professional writers and journalists who want ideas on how to find new markets for their work. Helps you to decide what to write and how to sell it· Packed with advice on ghostwriting, travel writing, fiction, short stories, television and radio scripts, newspaper and magazine journalism. Includes valuable information on agents, making contacts, interviewing skills, potential markets, how to get commissioned, and much more. Covers the latest developments in web writing, blogging, and online publishing.The Step by Step Guide to Planning Your Wedding
By Lynda Wright. 2010
Your dream wedding starts with this first simple step. Your wedding day marks the beginning of a new and exciting…
chapter in your life, so you'll want to make sure it's as wonderful as you always dreamed it would be. This book will guide you through all the organisational detail of your wedding preparations so that you'll feel completely confident about the many choices and decisions you will have to make. Written and designed in a logical, easy-to-use style, it concentrates on the practical aspects of preparing for your big day and is divided into three parts: * The Countdown Calendar, detailing all the vital steps at each stage of the preparations * The Action Plans, showing the step-by-step sequences needed to organise the transport, flowers, photography and all the other essentials * The Checklists, providing lots of space for you to record all the relevant information, so that you can track your progress and ensure that nothing has been overlooked If you follow this book step by step, you'll feel confident that your big day will be a great success and one that you'll remember for the rest of your life.Wedding Speeches And Etiquette, 7th Edition
By John Bowden. 2010
How to face the big occasion with confidence and carry it off with style. So you will be saying a…
few words on the Big Day. The problem is, we don t get much practice, do we? That s why this practical book will prove so useful to you. Whether you are the best man, the bridegroom, the father of the bride, or other speaker, you will find all the tips and advice you need to prepare and deliver a brilliant, unique and memorable speech that even the most seasoned public speaker would be proud of! Now in its fully revised and updated 7th edition.Written in short, accessible sections, this book explains the basics of writing good English. It includes punctuation, sentence construction and…
spelling. You will learn how to adopt different tasks, such as writing a report, essay or short story. There are also chapters on letter writing, filling in forms and constructing job applications.With the end of the 1990s economic boom, The Race to the Bottom deftly explores how the United States has…
entered a no-win global competition in which the countries with the lowest wages, weakest workplace safety laws, and toughest repression of unions win investment from the U. S. and Europe. Tonelson analyzes how the entry of such population giants as China, India, and Mexico into the global market has accelerated the erosion of wages and labor standards around the world. And he describes how an ever-larger share of this low-wage competition is hitting not just sectors like apparel and toys, but also many of America's highest wage industries like aerospace and software. Tonelson explains why the re-education and retraining programs touted by many political leaders offer little but false hopes to most U. S. workers as he outlines the real decisions Washington needs to make to ensure long-term prosperity for the U. S. and the rest of the world. Updated with a new prologue from the author.The Long Depression: Marxism and the Global Crisis of Capitalism
By Michael Roberts. 2016
Setting out from an unapologetic Marxist perspective, The Long Depression argues that the global economy remains in the throes of…
a depression. Making the case that the profitability of capital is too low, and the debt built up before the Great Recession too high, leading radical economist Michael Roberts persuasively presents his case that this depression will persist until the profitability of capital is restored through yet another slump.Die Zukunft der Dienstleistungsökonomie
By Nora S. Stampfl. 2010
Auch wenn ihre Märkte nach wie vor rasant wachsen, die Dienstleistungsökonomie der modernen Wissensgesellschaft befindet sich im Umbruch. In dem…
Band wird die gesamte Dienstleistungslandschaft in den Blick genommen: Aus einem Verständnis der gegenwärtigen Situation heraus werden Entwicklungslinien in die Zukunft gezeichnet, Triebkräfte der Entwicklung beschrieben und die Grundzüge einer neuen Dienstleistungswelt dargestellt. Entwicklungstendenzen und Hintergründe des Wandels werden nachvollziehbar beschrieben und mit Beispielen illustriert.