Service Alert
Website maintenance April 24 10pm ET
On Wednesday April 24 at 10pm ET the CELA website will be unavailable for about 15 minutes for planned maintenance.
On Wednesday April 24 at 10pm ET the CELA website will be unavailable for about 15 minutes for planned maintenance.
Showing 121 - 140 of 105824 items
By Philippe Sachetti, Thibaud Zuppinger. 2018
Between cases of study, theoretical panorama and practical reflections, this book gives brand leaders the means to defend their brand…
in a changing environment, where new technologies and manipulation techniques have rendered old defense schemes obsolete. Rather than suggesting a reflection from the point of view of the crisis, the authors deal with the question under another, broader theme: conflict.By A. G. Lafley, Roger L. Martin. 2013
Play to Win: How Strategy Really Works is an 8-chapter books published in 2013 by Harvard Business Review Press and…
written by former Procter & Gamble CEO A.G. Lafley and Rotman School of Management Dean Roger L. Martin. The authors present a framework for creating strategy based on a decade of work at P&G. The framework is a strategic choice cascade, made up of 5 decision points that apply to companies of all sizes and in all markets. The model guides leaders in making choices around a winning aspiration, where to play, how to win, core capabilities, and management systems and is enriched by using the context of P&G's experience. The authors provide perspectives on how to put the framework into practice, offering practical tips and personal insights. Chapter 3, Where to Play (23 pages), moves to the second step of the framework, making market decisions connected company's winning aspiration. Market choices define the company's business focus and set the stage for the challenges to come. The authors divide these choices into five dimensions: geography, product type, consumer segment, distribution channel, and vertical stage of production. They explain that while these dimensions are the same for all companies, the significance of each dimension is variable, and they illustrate with an analysis of P&G's Bounty brand. The authors also discuss the role of the competitive arena and highlight common problems that companies face in making market decisions. They look in depth at how P&G found new markets for established brands.By Jonathan Schlefer, Dante Roscini. 2011
This note discusses the economics of government-debt accumulation. Fiscal deficits are only part of the picture; other factors include the…
level of debt as a percent of nominal GDP; the interest rate; the inflation rate; the growth rate; and changes in the exchange rate if some debt is owed in a foreign currency. The note discusses how these factors interact to affect government debt levels.By Bharat N. Anand, Peter W. Olson. 2010
In early 2010, e-readers like Amazon's Kindle, and Apple's impending iPad, threatened to disrupt the book publishing industry. The case…
provides an overview of the industry, describes the broader trends regarding e-readers, and asks: how should major publishers like Random House respond to these trends?By Jan W. Rivkin. 2010
Dell Inc., with its vaunted Direct Model, defined success in the personal computer industry for more than a decade. Starting…
in the mid-2000s, however, the company fell on hard times. In 2009, Michael Dell and his management team must figure out why the Direct Model has faltered and what they can do to revitalize the company.By Bharat N. Anand, Krishna G. Palepu, Rachna Tahilyani. 2010
The case explores how Tata Motors, India's largest automobile company, developed the Nano, the world's cheapest car. The case focuses…
on the translation of Ratan Tata's (Chairman of Tata Motors) vision of a safe affordable car for the masses by Ravi Kant, Managing Director of Tata Motors into the Nano Project. The case raises questions around breaking the price - quality barrier and changing existing internal processes to accommodate revolutionary new ideas. The dilemma of success - Tata Nano was a runaway bestseller - left Tata Motors debating how large a bet they should make on the Nano and what kind of capacity commitment this requires.By Francis A Lees. 2012
The recent global economic crisis has drawn a spotlight on the world of finance. Financial exchanges are changing, and this…
insightful, new book examines the manner and reasons for these changes. Financial Exchanges: A Comparative Approach offers an in-depth analysis of this sector. Surveying thirty different financial exchanges, including stock, derivative, commodity and offshore exchanges, this book examines the challenges they face and the ways in which they are adapting. The book includes a pertinent chapter on the dominance of derivatives, examining a number of derivative exchanges in detail. Taking in a host of international exchange powerhouses, including those in Hong Kong, Shanghai, London, New York and the Persian Gulf, this book will benefit students taking courses on financial markets and institutions, as well as professionals interested in international financial markets.By Arthur A. Daemmrich, Benjamin Kramarz. 2009
This case describes how Denmark has balanced the impacts of globalization, including outsourcing and movement of labor with its social…
welfare offerings. Reforms implemented during the past two decades drove down unemployment, promoted new company formation, and put the country at or near the top of international polls on the ease of doing business. The case describes how Danes forged a consensus that embraced international trade and outsourcing while supporting continuous upgrading of workplace skills. In April 2009, the new Prime Minister, Lars L kke Rasmussen, is balancing short-term responses to a global recession against longer-term planning for the Danish labor market and macroeconomy. Can Denmark keep its borders open to the free movement of goods, services, and labor while also sustaining the breadth of its welfare offerings?By Carole Trotter. 2013
Take the guesswork out of BTEC assessment with sample student work and assessor feedback for all pass, merit and distinction…
criteria.By focusing on assessment this compact guide leads students through each pass, merit and distinction criterion by clearly showing them what they are required to do.Helps your students' to tackle the new exam with confidence with mock examination questions together with answers and feedback Provides a sample student answer for every single pass, merit and distinction criterion, together with detailed assessor's comments on how work can be improved, so that students know exactly what their work needs to show to hit their grade target Includes realistic model assignments that provide an opportunity to generate all evidence, with each criterion and grade clearly indicated. Supports students with detailed revision-style summaries of all the learning aims from the unit allowing them to quickly find the facts and ideas they will need for their assessment. Enables you to customise your course to the units you deliver when used alongside other guides in the seriesBy Aldo Musacchio. 2008
In May of 2008, a team of sovereign debt analysts at Moody's had to decide whether to downgrade the country's…
sovereign long-term debt from Aaa to Aa1 or lower. Investor sentiment toward Iceland had changed radically in March, and the Moody's team was fearful that the situation could spiral out of control. The Moody's team knew that carry traders increased Iceland's vulnerability to a confidence crisis because they were quick to liquidate their holdings at the first sign of distress. The plunge in the Icelandic Krona since the beginning of 2008 also forced the Icelandic people to confront a decision: would joining the European Union (EU) protect Iceland from capricious swings in investor sentiment? What, if anything, should Iceland do to avoid a future crisis?By Tarun Khanna, Krishna G. Palepu, Richard J. Bullock. 2008
Chronicles the globalization of the Tata Group, one of India's largest business groups. Since 2000, many Tata Group operating companies…
have aggressively built international businesses, particularly through overseas acquisitions. After describing the globalization rationales and approaches of the major Tata Group companies, the case asks students to consider whether Tata Motors should pursue the acquisition of the Jaguar and Land Rover brands owned by US-based Ford Motor company.By Nigel Cawthorne. 2012
First-hand accounts of football violence, from infamous Millwall to Man U. Once dubbed 'the English disease', British match-day thuggery has…
spread right across Europe and beyond. Here is the inside story of that phenomenon from those that were there, taking part in the mayhem. 'Yob Laureate' Dougie Brimson and his brother Eddy offer a compelling description of match-day madness; Colin Ward goes steaming in, while other pieces detail the irresistible aggro of the local Derby, the tragedy inside Heysel Stadium and the violence surrounding England's 1998 World Cup match against Tunisia. Finally, Dougie Brimson asks if the police are not just another 'firm', simply participants in the violence.By Felix Oberholzer-Gee, Dennis Yao, Libby Cantrill, Patricia Wu. 2007
The fall of 2004 brought exciting news to Love Field, the Texas headquarters of Southwest Airlines. Delta Airlines, one of…
Southwest's main competitors, had announced that it would dramatically decrease service from the nearby Dallas/Fort Worth International (DFW) airport, cutting the number of daily flights from 250 to a mere 21. Gary Kelly, Southwest's newly minted CEO, thought about what appeared to be a golden opportunity. How could Southwest best capitalize on Delta's withdrawal? As Kelly saw it, Southwest had several options to pursue the new business opportunities. A first was to service the canceled Delta routes from Love Field. A second possibility was to encourage members of Congress to repeal the Wright Amendment, which limited Southwest's flight offerings from Love Field. An alternative to fighting for the repeal of the Wright Amendment was for Southwest to lease the 18 gates that Delta had left at DFW. Kelly carefully considered his options. Was now the time to call his lobbyist?By Mikolaj Jan Piskorski. 2006
In the summer of 2005, LinkedIn, a two-year-old start-up, was choosing between two options to monetize its 5 million business…
people network. Members could contact each other through trusted intermediaries on the network to offer or seek jobs, consulting engagements, expertise, and financing. The company had outpaced its competitors by building the most populous online business network, but it had little revenue to show its investors. The first revenue option entailed keeping the existing features unchanged and rolling out a bundle of eight new services for a monthly fee of $15. These services would be targeted at network members who had forged many connections, logged in frequently, and viewed the profiles of many other members. The second proposal involved changing a basic design feature of LinkedIn by allowing members to contact each other without intermediaries for a fee. Fewer members would avail themselves of this feature, but those who did would be willing to pay as much as $5-$15 per message. This option ran a substantial risk of alienating members and would prompt some to abandon LinkedIn.By Linda S. Gravett, Sheri A. Caldwell. 2016
This book concretely defines the concept of learning agility and offers a business case for why organizations of all types…
should concentrate on building and sustaining this approach. It provides readers with a holistic approach towards the topic, and helps leaders leverage the learning agility of individual employees to sustain a learning-agile workplace culture. Synthesizing academic research and practical approaches, this book takes leaders through ways to interview and assess potential employees for learning agility, develop and foster an environment for learning agility, and measure the results of a learning agile workplace. The authors present an innovative learning agility assessment which has been developed, tested, and implemented by clients and outline metrics which can measure the results of a learning agile workforce. This little-understood but highly advantageous approach is crucial for leaders to understand if they wish to deliver results and impact their organizations' bottom line.By Etienne Wenger, Richard A. Mcdermott, William Snyder. 2002
In order to find out how to make the best use of the knowledge that a company's employees possess, the…
authoring consultants lift models from Xerox, Daimler Chrysler and the World Bank to show how to tap into the wisdom within.By Harvard Business Review Press. 2002
From a market perspective, some employees add more value to a company than others. This chapter focuses on why managers…
should be less concerned with overall turnover and more concerned with focusing retention resources on those employees who offer the most value to the organization.By Rawi Abdelal, Rafael Di Tella, Prabakar Kothandaraman. 2006
Shortly after Infosys was founded in 1981, its managers faced a major turning point when they made a decision to…
operate without giving in to the petty corruption rife in the Indian economy. Within just a few years, that decision had truly defined the company. Over the next 25 years, Infosys managers went to extraordinary lengths to avoid even the most modest of practices that they considered inappropriate. Explores the practices and methods that Infosys adopted instead, considers their costs, benefits, and generalizability, and contextualizes the problem within Indian political and economic institutions that continue to evolve.By Pankaj Ghemawat. 2006
By Tarun Khanna, Ramana Nanda. 2005